Litmus

MARCH 13, 2023

I also followed email marketing experts like Joanna Wiebe and Val Giesler. When I finally got the chance to work with emails, I started with email copywriting as a subcontractor for other email experts. I gotta thank Val Geisler for that. What are the specific aspects of copywriting and strategy that you find satisfying?

Communities 66

Communities VALS Copywriting eCommerce 66

ConvertKit

NOVEMBER 20, 2020

But the biggest challenge most creators face with email marketing isn't copywriting or automation, as you might expect. In this way, email allows you to control the order of information you send to your audience, monitor who actually sees it, and then adjust communication with specific subscribers or groups of subscribers accordingly.

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Opt-out Opt-in Landing Pages Work Management 135

Litmus

JANUARY 24, 2020

Welcome to Delivering, a podcast about email design, strategy, copywriting, development, and the email marketing industry. I like it because it reminds me every week that I need to go in, actually put in my order or they’ll just send me a random box of stuff and then we don’t eat it. Episode Transcript. Valerie Jackson.

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CAN-SPAM Email Marketing VALS Privacy 66

Litmus

NOVEMBER 1, 2018

In this webinar, onboarding email expert Val Geisler and the Litmus team review welcome emails from your peers and provide hands-on copywriting suggestions, design feedback, and strategic takeaways that you can apply to your own campaign. Val Geisler: Real time is best. Jason: Totally agree with Val here. take a survey.

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VALS Webinar Metrics Peer-to-peer Advertising Benchmark 56

Unbounce

JULY 30, 2019

Free shipping on all orders over $100? One of Orendorff’s favorite examples is Brooklinen, who created a tiered “spend more, save more” deal structure to increase order values. Liana Patch, Punchline Conversion Copywriting. Rethink Your Promos for Holiday Shoppers. You’re running a holiday sale, eh?

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Landing Pages Bundling Urgency Marketing Ad Exchange 111

Litmus

SEPTEMBER 25, 2023

” – Leah “Generative AI is the best help for a senior copywriter.” How to Get Organizational Buy In – Val Geisler After these exciting main hall keynotes, we broke out to those Professional and Practical tracks again for our afternoon sessions. Thanks for the tips, Val! Not anytime soon.

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Marketing AI VALS Top of Funnel Work Management 97