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How to Build a Digital Marketing Team for Your Business

BenchmarkONE

Building an exceptional marketing team is about more than just hiring people to manage your ad campaigns. We’ve chosen these roles based on what kind of digital marketing expertise a small-to-medium-sized business will need to grow. . You might hire a chief marketing officer (CMO), Director of Marketing, or a VP of marketing.

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17 Marketing Terms You Were Too Embarrassed to Google (But Should Definitely Know)

Hubspot

As inbound marketers, it’s our job to keep up with the latest trends in our industry, news on our competitors, and the latest marketing jargon. And if I’ve been hesitant to Google a few things here and there, I bet there are some fellow marketers out there that also have been. 1) Long-Tail Keywords. above the fold.

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17 Marketing Terms You Were Too Embarrassed to Google (But Should Definitely Know)

Hubspot

As inbound marketers, it’s our job to keep up with the latest trends in our industry, news on our competitors, and the latest marketing jargon. And if I’ve been hesitant to Google a few things here and there, I bet there are some fellow marketers out there that also have been. 1) Long-Tail Keywords. above the fold.

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The Top 10 B2B Digital Marketing Strategies for 2020

Webbiquity

You may also uncover useful details for tailoring sales copy and content to the interests of your target audience. Market size analysis. You can use search operators to find information about specific market segments on targeted websites. Technographics (What other software or technologies are likely to be using?).

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The 10 Best AI Tools for Small Businesses and How to Use Them

Hubspot

While I’m still not overly impressed with ChatGPT’s ability to write (or, should I say, generate ) content, I’ve come to think it’s a handy research tool. Marketing and Sales Nearly 90% of marketing professionals find that AI improves content quality. HubSpot’s CRM is free. Get started with HubSpot AI today.

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8 Ready-Made Job Descriptions to Recruit an All-Star Marketing Team

Hubspot

Are you ready to build your dream team of inbound marketers? Hiring inbound marketers is a fairly new priority for businesses as they stray from traditional marketing to more inbound-driven, web-based tactics. Just recognizing that you need to invest in inbound marketing is step one.

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6 Inbound Marketing Case Studies to Inspire Your Own Strategy

Single Grain

Inbound marketing has become an essential part of successful marketing strategies, as it provides a more customer-centric approach that resonates with today’s savvy consumers. Work With Us What Is Inbound Marketing? Learn More: What Is Inbound Marketing?