ViewPoint

JANUARY 24, 2012

Then consider the world of social media with its Twitter accounts, Facebook pages and YouTube videos. Logistics companies aren't on Twitter. B2B marketers don't target Monolithic Company X or Big Conglomerate Y. And that person has a name, a face and probably a LinkedIn account. You're a P2P marketer.

P2P 120

P2P B2B Youtube Social Media 120

KoMarketing Associates

JANUARY 26, 2016

I know it probably doesn’t make sense to start a B2B social media strategy post by telling you to think beyond B2B, but as Owen Fuller suggests, we must think beyond just business and think P2P (person to person). One of the most common things we hear from B2B companies is “our audience isn’t on social.” Steal from B2C.

Social Media 96

Social Media Media B2B Tips 96

Webbiquity

DECEMBER 16, 2014

Though the use of social media and social networks for marketing is now nearly ubiquitous, and 78% of companies have dedicated social media teams, many marketers sill struggle with certain aspects of social marketing, such as formalizing strategies and measuring results. 10 Steps Using Social Media For Business Development by Soulati-TUDE.

Social Media 100

Social Media Social Marketing Work Management Media 100

Biznology

FEBRUARY 12, 2013

Are people discussing your company, your product, your services, or you? Not so much Peer-to-Peer (p2p) but PR-to-Peer (PR2P*). And, generally speaking, people love helping, especially when helping you is easy for them (most things that are hard for me are impossibly simple for folks I know). Second rule is: Engage! “Why not?

Social Media 80

Social Media Social Marketing Peer-to-peer Work Management 80

Directive Agency

JUNE 18, 2019

In the early days, so much of my network I can tie back to Twitter because in its heyday before it became this nauseating crazy, political landscape of outrage and everything’s horrible, it was a really good place to meet people. Like, instead of posting on your own blog now, you’ve mentioned there is a lot of power in LinkedIn.

Copywriting 40

Copywriting Paid Search Agency Planning Advertising Agencies 40

Directive Agency

JUNE 18, 2019

In the early days, so much of my network I can tie back to Twitter because in its heyday before it became this nauseating crazy, political landscape of outrage and everything’s horrible, it was a really good place to meet people. Like, instead of posting on your own blog now, you’ve mentioned there is a lot of power in LinkedIn.

Copywriting 40

Copywriting Paid Search Agency Planning Advertising Agencies 40

Directive Agency

JULY 8, 2019

Ethan’s on a mission to rehumanize communication through video, and really, BombBomb, which is the company where he’s the Vice President of Marketing, is striving to help customers and businesses connect with each other on a much more human level. So, BombBomb’s the company you’re with. Blake Emal : Definitely.

Video Marketing 40

Video Marketing Marketing Strategy Marketing & Strategy Webinar Metrics 40