Oktopost

APRIL 8, 2021

Following the success of our From the Experts webinar series, we wanted to provide you with this content through another channel to make it easily accessible and digestible for our audience. P2P over B2B. And what better way to keep our audience interested than with content? Ultimately, we trust people more than corporations.

Social Media 103

Social Media Practices Media Best Practices 103

KoMarketing Associates

JANUARY 26, 2016

I know it probably doesn’t make sense to start a B2B social media strategy post by telling you to think beyond B2B, but as Owen Fuller suggests, we must think beyond just business and think P2P (person to person). One of the most common things we hear from B2B companies is “our audience isn’t on social.” Steal from B2C.

Social Media 96

Social Media Media B2B Tips 96

Marketing Insider Group

JANUARY 2, 2013

The most important difference is that today customers do most of their buying research on their own, with many sources of information, often in real time. In short, customers are more informed, they find information on their own and they mainly use the internet for research. Make it about the customer, not about you.

Marketing & Strategy 100

Marketing & Strategy Marketing Strategy Webinar Metrics Content Marketing 100

Heinz Marketing

JULY 16, 2018

I’m VP of Marketing at Drift and I’ve spent the last 7 years learning at SaaS marketing companies in Boston, including HubSpot and Constant Contact. If you’re not familiar with Drift, and you’re a B2B company, you’re one of the last to learn about Drift. Companies don’t have all the power anymore.

Top of Funnel 41

Top of Funnel Conference B2B Sales Copywriting 41

Directive Agency

JULY 8, 2019

Ethan’s on a mission to rehumanize communication through video, and really, BombBomb, which is the company where he’s the Vice President of Marketing, is striving to help customers and businesses connect with each other on a much more human level. So, BombBomb’s the company you’re with. Blake Emal : Definitely.

Video Marketing 40

Video Marketing Marketing Strategy Marketing & Strategy Webinar Metrics 40

Directive Agency

JULY 8, 2019

Ethan’s on a mission to rehumanize communication through video, and really, BombBomb, which is the company where he’s the Vice President of Marketing, is striving to help customers and businesses connect with each other on a much more human level. So, BombBomb’s the company you’re with. Blake Emal : Definitely.

Video Marketing 40

Video Marketing Marketing Strategy Marketing & Strategy Webinar Metrics 40

Convince & Convert

SEPTEMBER 20, 2010

Nobody forced companies to get involved with their customers in this way. Facebook is preferred for information about the brand’s activities, and email is preferred for product updates. Customers follow you on Twitter not to be informed, but to be interacted with. The company can’t ignore me then!&#

Twitter 148

Twitter CRM Business Paid Search Agency 148