Remove Co-Registration Remove CRM Remove Organization Remove Top of Funnel
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The 10 Best Webinar and Webcasting Tools

Webbiquity

With live events on hold for now, webinars have become a more popular channel than ever for communicating directly with sales prospects. But with seemingly everyone producing webinars now, how can you make yours stand out and attract busy buyers? Email will likely be your primary medium for driving registrations.

Webcast 363
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Report: Why Demand Marketers Should Expand their Focus Beyond the Lead

The Point

Content marketing is dead. * When Account-Based Marketing (ABM) first arrived on the scene, vendors were quick to pronounce traditional, funnel-based marketing obsolete. One fixture of B2B marketing for more than a decade is the lead funnel, brought to prominence by the analysts at SiriusDecisions (now part of Forrester.)

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The Data Will Bring Us Together: Relationship Therapy with Sales and Marketing

DiscoverOrg

The process of sales and marketing alignment is so fraught with assumptions, misunderstandings, and disagreement that we think both departments need a relationship therapy session! Sales has others. Sales uses a CRM … but the marketing automation system might not integrate. Marketing has certain data needs.

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Top 9 Influencer Marketing Case Studies You Can’t Miss

SocialPilot

To promote and sell a SaaS product, winning trust is the top-of-the-funnel task, and it can be achieved with influencers. HubSpot (#INBOUND2023) HubSpot is a leading B2B SaaS Customer Relationship Management (CRM) platform trusted by several agencies worldwide.

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6 integrations to get more from your social media management platform

Sprout Social

But without the backend infrastructure to organize customer information, the result can be a disjointed, frustrating experience (regardless of how many tools or agents they employ). We will walk through six categories of Sprout’s integrations with questions and scenarios to help you identify which your organization could benefit from most.

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If it isn't in the CRM, it didn't happen

GreenRope

If it isn't in the CRM, it didn't happen. CRM isn't easy. I just admitted something most CRM salesperson will deny until the end of their days. Last year, I read study that confirmed that 60% of all CRM implementations are deemed "failures" by people who used them. I said it. And nobody likes to fail.

CRM 40
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If it isn't in the CRM, it didn't happen

GreenRope

If it isn't in the CRM, it didn't happen. CRM isn't easy. I just admitted something most CRM salesperson will deny until the end of their days. Last year, I read study that confirmed that 60% of all CRM implementations are deemed "failures" by people who used them. I said it. And nobody likes to fail.

CRM 40