SalesIntel

JANUARY 24, 2024

When it comes to Software as a Service (SaaS), optimizing your sales funnel is what will make or break your sustained growth and success. One key metric to always be on top of and responding to is sales efficiency—a measure of how effectively your company converts resources into closed deals. What is Sales Efficiency?

Efficiency 40

Efficiency Top of Funnel Lead Ranking Allocation 40

Albacross

AUGUST 27, 2019

Sales is not where your marketing ends. Going by one of the most widely used sales theory - 20% of your customers drive 80% of your sales - it is only natural that customer retention keeps topping the charts every year. Chances are there that it may not also convert after coming through the funnel.

B2B Sales 64

B2B Sales Press Top of Funnel Churn Rate 64

ClickZ

JULY 22, 2020

30-second summary: Data paralysis is a natural consequence of the marketing technology businesses use daily, but there are tools that can help manage the proliferation of data so that it can be used efficiently and effectively. The tools listed here are examples of the technology that exists to help manage and leverage data.

Budget Programs 113

Budget Programs Enterprise Management Tools De-duping 113

BenchmarkONE

NOVEMBER 4, 2021

Together, these technologies are increasingly being applied to the burgeoning discipline of sales and marketing automation. These promise to boost the productivity of your marketing efforts, saving you time and money by automating routine processes. . Not Properly Integrating Your Data Resources. Generating Low-Quality Leads.

Marketing Automation Services 71

Marketing Automation Services Work Management Marketing Automation Marketing Management 71

DotDigital

AUGUST 26, 2021

In many cases, B2B sales rely on a human connection; the real relationships between your prospects and your sales team. Trust is central to customer retention, lifetime value, and optimizing investment in sales and marketing. Failing to do so will lead to high churn rates for your marketing database.

B2B Marketing 104

B2B Marketing B2B Privacy Churn Rate 104

Huptech Web

FEBRUARY 8, 2024

Metrics such as average order value, lifetime value, churn rate, repeat purchase rate, and loyalty rate are essential considerations. Embrace Email Marketing & Automations Email marketing is a simple but effective tactic for keeping your brand top-of-mind. Even better news?

SMS 52

SMS Word of Mouth Customer Satisfaction Loyalty 52

Unbound B2B

JANUARY 16, 2023

Even when you’ve completed a sale, the work doesn’t stop there: onboarding, churn rates, growth hacking, and a slew of ROI calculations are all part of the complicated terrain that SaaS marketers require to navigate. Building and managing high-quality relationships is a challenge. Let’s start with the basics.

Planning 40

Planning Enterprise Management Marketing Plans Work Management 40