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Black Hat SEO: 19 Short-Sighted SEO Tactics that Will Kill Your Rankings

seo.co

Duplicate content. + Black hat tactics waste time and money while putting your entire site at risk of being de-indexed and/or blacklisted entirely. And if you don’t build links properly, they can disappear, make your site look bad, or put your website on Google’s radar as spam. Irrelevant keywords. + Keyword stuffing. +

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SEO for Small Businesses

Sharpspring

SEO can seem like a necessary evil for small businesses. It’s how you can reach potential customers on the web… but is it worth the time and money? Without further ado, let’s dive into how SEO can be a pivotal part of your small business marketing strategy. Google now penalizes these tactics and will de-rank sites that use them.

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What is Negative SEO?

SmartBug Media

Duplicate Content: Copying and pasting your content, and publishing it on multiple sites all over the internet is one of the easiest methods spammers use to penalize your site. Fake Social Media Profiles: Negative reviews published on social can hurt you. Modifying Content: Running invisible scripts from the header or footer templates.

SEO 66
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Confessions of a Google Spammer

Hubspot

Before I became an inbound marketer, I once made $50,000 a month spamming Google. I never wanted to spam the Internet. If spamming is so wrong, I wondered, how come it always works so well? They rationalize spamming Google's index in so many ways: We're helping Google improve their algorithm! They deserve to get spammed.

Google 28
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Content + Intent Data: The Foundation of a Frictionless Content Experience

Content4Demand

We recently gathered 10 intent data experts and power users and collected their tips and insights in The Content + Data Connection: 10 Top Marketing Executives Explore the Rewards of Integrating Intent Data into Content Strategies. Intent data removes the guesswork and the need for forms.

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Why Your Google Rankings Dropped & What To Do About It

seo.co

A drop in your Google ranking can can be both frustrating and frightening. Luckily, a majority of rankings issues can be remedied with a bit of time and effort. Problems with canonicalization are somewhat similar to issues with duplicate content. If it’s a data refresh, there’s practically nothing you can do.

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The Four Rhinos of Bad SEO Tactics: What Has to Go for Good

ClearVoice

Duplicate content. If you’re unable to deliver that, it’s fairly likely they will just click back to Google to find a website that can. Can users easily find what they want within at least four clicks? Filling pages with keywords or numbers results in a negative user experience, and can harm your site’s ranking.