Category Creation: What I’ve Learned From Some of the Biggest Names in SaaS
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MAY 26, 2021
Beyond validation, our guests work with their customers to standardize metrics and define processes. It’s vital to take something disruptive and get the Gartner and Forresters of the world to repeat that same narrative. By getting a critical mass of customers calling Gartner analysts and lobbying as their voice.
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