Martech
APRIL 25, 2024
In the face of economic headwinds, some small-to-medium businesses are devoting increased resources to their marketing efforts. A report from Constant Contact, “Small Business Now,” finds 39% of SMBs increasing their marketing budget while 44% are increasing time spent on marketing. and Australia. Why we care.
Salesforce Marketing Cloud
JANUARY 12, 2024
Many small and medium businesses (SMBs) are very familiar with operating with reduced staff and tightened budgets. SMB leaders are experts at making the most of limited resources to draw in customers. Limited resources don’t have to mean scrapping plans — it’s all about adapting. Host a digital event (for free!)
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Zoominfo
OCTOBER 29, 2020
SMBs differ from enterprises in clientele, goals, and needs, but stepping up your SMB sales game can eventually increase your revenue. What is Considered SMB? Small-to-medium businesses (SMBs) are independent organizations that house fewer employees and generate less revenue than larger enterprises. Think of the CLV!
ClickDimensions
DECEMBER 28, 2023
Wasted Resources When sales and marketing teams operate independently, they may duplicate efforts or invest resources in campaigns that aren’t synergistic. This fragmentation can result in wasted time, budget, and manpower. This can lead to confusion and erode trust. Find out more here.
DivvyHQ
JUNE 24, 2019
If you’re a small- to medium-sized business (SMB), considering the use of content marketing management software can present a dilemma. Just because you’re regularly creating and publishing content doesn’t mean you’re ready for content marketing management software. Resource Constraints. Publishing.
Zoominfo
OCTOBER 29, 2020
SMBs differ from enterprises in clientele, goals, and needs, but stepping up your SMB sales game can eventually increase your revenue. Before we begin, here’s a quick overview for new salespeople: What Are “SMB Sales”? SMB sales is simply the selling of a product or service to a small-to-medium business.
ClickDimensions
JANUARY 9, 2024
Ensuring that leads are a good fit for your product or service can be time-consuming and may lead to wasted resources on unqualified prospects. This is especially prominent in SMBs who have been shown to lose just under 80% of their marketing leads as they never convert into sales, due to a lack of nurturing. Find out more.
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