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How to Market a Small Business On a Budget

Salesforce Marketing Cloud

Many small and medium businesses (SMBs) are very familiar with operating with reduced staff and tightened budgets. But marketing smaller businesses can drain your energy, not to mention your bank account. Here’s how to think about marketing your business on a budget.

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Black Friday and Cyber Monday Deals on Martech and Business Software for 2021

Webbiquity

Have the tools in your marketing technology matrix kept up? Black Friday and Cyber Monday 2021 promotions make this an excellent time to take stock of your business software toolbox. Are there tools that aren’t quite cutting it, that you may want to replace? Accounting Software. Email Marketing Software.

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5 Benefits of Marketing Automation Software for Small Businesses

Marketing Insider Group

For a lot of small businesses, the company budget calls the shots more than the business owner. And, let’s face it, budgets as CEOs tend to demand a lean ship, forcing management to take a conservative approach to any type of capital or labor investment decisions.

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6 Decision Intelligence Tools You Should Be Using Right Now

Marketing Insider Group

While you have more data and tools than ever, the glut of information can create a paralysis of analysis. A McKinsey survey showed that most business leaders believe that most of the time they spend on decision-making is ineffective. What is decision intelligence, and which tools do you need to be using right now?

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How to Effectively Budget for Small Business Marketing

Webbiquity

Developing a concise, productive, balanced marketing budget usually always involves allocating limited funding—especially if that budget is for a startup or small business. Every department head in the company needs part of the overall budget (and most want more) for their specific team’s operations.

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How To Choose the Right Software for Your Small Business

Valasys

Challenges are inevitable when running a small business. Choosing the right software and specialists, such as Essential IT , can mean the difference between achieving success or facing failure. This informative blog post provides essential considerations and tips for selecting the ideal software for your small business.

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Best Invoicing Software for Small Businesses

TrustRadius Marketing

Many invoicing software are built with larger organizations and financial professionals in mind with features that a small business doesn’t need to use or pay for. Invoicing is a service that is often included in general accounting software. Invoicing is a service that is often included in general accounting software.