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B2B Marketing: Playbook for sales and marketing alignment

markempa

The lack of synergy between Sales and Marketing on lead generation is so common as to risk cliché. I'm looking forward to attending to share new ideas about BtoB marketing with CMOs and VPs and Directors of Marketing. The second thing I would say is, "When is the last time you've talked with your sales team?”.

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B2B Lead Generation Blog: The Physics of Trigger Events for Lead Generation

markempa

B2B Lead Generation Blog About Free Resources Get FREE Updates Instantly Get A FREE Chapter from my book. FREE E-Book 8 Critical success factors for lead generation Just tell us where to send your FREE updates Subscribe in a reader Podcast Feed Subscribe via iTunes Recognition Thanks for Reading!

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B2B Lead Generation Blog: Blogging & RSS Events

markempa

B2B Lead Generation Blog About Free Resources Get FREE Updates Instantly Get A FREE Chapter from my book. FREE E-Book 8 Critical success factors for lead generation Just tell us where to send your FREE updates Subscribe in a reader Podcast Feed Subscribe via iTunes Recognition Thanks for Reading!

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B2B Lead Generation Blog: Content ideas for lead nurturing and tactics to use

markempa

B2B Lead Generation Blog About Free Resources Get FREE Updates Instantly Get A FREE Chapter from my book. FREE E-Book 8 Critical success factors for lead generation Just tell us where to send your FREE updates Subscribe in a reader Podcast Feed Subscribe via iTunes Recognition Thanks for Reading! What can you do online?

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B2B Lead Generation Blog: Why CEOs Must Be Actively Involved in Lead Generation

markempa

B2B Lead Generation Blog About Free Resources Get FREE Updates Instantly Get A FREE Chapter from my book. FREE E-Book 8 Critical success factors for lead generation Just tell us where to send your FREE updates Subscribe in a reader Podcast Feed Subscribe via iTunes Recognition Thanks for Reading!

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11 Conferences for B2B Marketers to Attend in the Second Half of 2013

KoMarketing Associates

This year’s event includes six concurrent workshops the first day and five special summits covering Finance, Health, Manufacturing, Tech and Small Business. The conference breaks out into two separate tracks for sales and marketing professionals, coming together to highlight the latest BtoB research and keynote sessions.

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B2B Marketing Events Around The World - Dec 2011

MLT Creative

December 7, Training Workshop: Sales and Marketing Alignment London, England: This workshop is essential for those responsible for lead generation in particular, both client and agency side, including heads of marketing, marketing managers, marketing executives, account managers, account executives and marketing specialists.