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Secrets to a Successful Pharma Product Launch: Best Practices For Impactful Events

SpotMe Blog

One of the most impactful channels to use when launching a pharmaceutical product is strategic events. When done well, pharma product launch events create buzz, educate HCPs, and motivate sales reps and leadership. If you want to ensure your pharma product launch events drive real results, follow these proven best practices.

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Is Your Social Strategy Proactive or Reactive | Social Media.

Convince & Convert

there’s a schism coming in social media between companies using it for marketing, and companies using it for customer service and CRM. Thus, one of the first questions I recommend you ask about your social program is whether it’s true mission is to gain customers, or retain the ones you have.

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The 8 Wrong Questions PR Firms Are Asking About Social Media | PR.

Convince & Convert

Wanting to be at the center of a new way to communicate to customers and prospects is a worthy objective. Better question: How can we encourage existing customers to truly engage with our clients on the social Web? Better question: How can we optimize a video so that prospective customers find it in search results?

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

Sounds like the playbook for successful brand/customer relationships on the social Web, does it not? link] Rachel Edelstein I had a manager at “The Nature Company&# who had the best customer service advice that I have ever gotten. Let the other person feel that the idea is his or hers. I’ll randomly select 10 winners.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

Done correctly, social media is about developing meaningful relationships with customers and prospective customers in their natural habitat. Social Media is optional It doesn’t matter what the demographics of your customers are. Your customers and prospects are talking about you online. Be where your customers are.

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Marketing on a Budget

GreenRope

Blogger Outreach. Bloggers and journalists/reporters are always on the search for content, so make sure to give them a compelling perspective on your company, product, or service. Outreach is a tedious and time consuming process, but it definitely pays off! Implement an Affiliate or Referral Program.

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Marketing on a Budget

GreenRope

Blogger Outreach. Bloggers and journalists/reporters are always on the search for content, so make sure to give them a compelling perspective on your company, product, or service. Outreach is a tedious and time consuming process, but it definitely pays off! Implement an Affiliate or Referral Program.