Salesforce Marketing Cloud

JUNE 12, 2023

AI will not become the new marketer, service rep, or salesperson. Sujith Abraham, Salesforce Trailblazers who commit now to learning the skills needed to work collaboratively with machines will weather the coming AI revolution across markets and industries. However, the outlook is actually much more optimistic.

Marketing AI 98

Marketing AI Peer-to-peer Correlation Lock-In 98

ClearVoice

MAY 31, 2022

As a content marketer, you know the importance of persuasive writing. In each case, strong content marketing writers incorporate the principles of persuasion into their writing to make the content powerful, effective, and valuable for the people they write for, their clients, and their clients’ prospects. Seems obvious, right?

Content Marketing 96

Content Marketing Content Paid Search Agency Case Studies 96

Hubspot

FEBRUARY 14, 2024

That might sound counterintuitive, but I interviewed Yuval Ackerman , email strategist, who shared her top tips for writing sales email marketing that don’t give you the ick! Social proof or case studies. Learn about them, from them, and understand their barriers, objections, and pain points. Know your audience.

Copywriting 66

Copywriting Click Rate Open Rate Paid Search Agency 66

Outgrow

APRIL 4, 2023

Welcome to the Marketer Of The Month blog! We recently interviewed Dame Til Wykes for our monthly podcast – ‘ Marketer of the Month ’! Ethics, transparency, and evidence-based practice in developing digital mental health interventions 5. In case you don’t want to answer the question, you can just say pass.

Work Management 52

Work Management Marketing Management Ethics Planning 52

Hubspot

AUGUST 30, 2023

Though these numbers are impressive, some barriers still keep salespeople from using AI to its fullest potential. In our survey, 49% of salespeople said they don’t wholly trust AI tools such as ChatGPT, which sometimes provides false and inaccurate information. For example, some sales reps are skeptical about the accuracy of AI.

Marketing AI 62

Marketing AI Top of Funnel Lead Ranking Work Management 62

Moz

NOVEMBER 4, 2018

Doesn’t marketing brim with a thousand different tasks? Opt-in email marketing in the form of newsletters and special offers. Unfortunately, brands are struggling with this, and we can sum up common barriers to modern customer service in 3 ways: 1) Brand Self-Absorption. Loss of consumer trust. Does this sound too simple?

Enterprise Management 53

Enterprise Management Work Management Marketing Management Service 53

Webbiquity

JULY 26, 2010

The B2B Marketing Zone has really taken off over the past few months with the recent addition of numerous great bloggers. For those not familiar with it, the B2B Marketing Zone (a.k.a. CK’s B2B Blog ( SMS Mobile Marketing Mix Audience ). Great B2B Marketing Stats (in a GREAT format!) , June 13, 2010. June 7, 2010.

B2B Thought Leadership 100

B2B Thought Leadership B2B Marketing Advertorials Thought Leadership 100