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Litmus Live Day Highlights: Making Collaboration Efficient, Reliable, and Scalable

Litmus

If teams are working on multiple messages at the same time, you already know that bandwidth is going to be a bit stretched, but the skill sets of your team also play a part. We’ve summarized a few of the high-level takeaways from our expert presenters, and spoiler alert: Templates play a big role. Chris Greufe , Sr.

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Pillars of a Successful Post-Launch Strategy

Launch Marketing

Elements of follow-up strategy can vary greatly depending on the nature of the product, service or solution launched, team capacity and bandwidth, and other factors unique to your company. For example, what emails delivered the strongest clickthrough rates? Assure alignment between sales and marketing.

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Landing Page Best Practices You Should Still Test For Yourself

Hubspot

Think of how much bandwidth it would save you and your team! Although the team hypothesized that the difference in clickthroughs would be small, they found that the red button outperformed green by a whopping 21%, and they did not have to increase traffic to the page to see results. Would it make a statistically significant difference?

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19 Simple Email Marketing Tips to Improve Your Email Open and Clickthrough Rates

Hubspot

Here are eight little things you can start doing immediately to improve the open rates, clickthrough rates, and lead generation for your emails. 19 Tips for Better Email Open and Clickthrough Rates. Include their first names sometimes (it could increase clickthrough rates ), or even add something about their specific location.

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How Panasas Does ABM with Terminus Account-Based Advertising & 6sense Predictive Intelligence

Terminus

We’ve found that the clickthrough rates for hot accounts are 2-4x higher. But for me, programmatic ABM at the larger scale, which is modular, actually allows us to switch things out and deploy campaigns much faster with less bandwidth in terms of content needs. Click To Tweet. Our biggest bottleneck is content needs.

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B2B Email Marketing: Batch and blast, mobile and other challenges

markempa

The problem is not everybody has the bandwidth or budget to do that. DK : What effect on that final conversion to sale (rather than other email metrics such as open rate and clickthrough) do these two different approaches exert on campaigns? So, you can get segmentation or even microsegmentation.

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9 Tips on Writing Amazon Product Descriptions

ClearVoice

The most practical way to increase your traffic and clickthrough rates, based on Amazon’s algorithm, is by optimizing your product descriptions with keywords to boost your relevancy score. The next section will provide information on where and how to include keywords. Consider including infographics and charts to enhance your message.

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