ActiveDEMAND
MAY 18, 2021
This article describes how to use simple drip campaigns to layer on automation and add scale to processes. Today, we’re going to be automating some processes around the ActiveDEMAND Academy , the free learning management platform we use to certify our users on marketing automation. Best Case Behavior. Test and Deploy.
Webbiquity
OCTOBER 29, 2019
Many marketers underestimate the continuing power of email marketing. On the contrary, used properly, email marketing can hep build customer loyalty, nurture leads, and increase direct sales. Why should you use email marketing software? Here are five specific benefits of using email marketing tools. Market reach.
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Zoominfo
SEPTEMBER 3, 2020
As a B2B marketer or sales professional you have a number of things battling for your attention at any given moment. Compared to B2C marketing strategies, B2B marketers and sales professionals rely on educating their audiences to gain more leads and conversions. Aligning Sales and Marketing. Technical Steps.
Zoominfo
SEPTEMBER 3, 2020
As a B2B marketer or sales professional you have a number of things battling for your attention at any given moment. Compared to B2C marketing strategies, B2B marketers and sales professionals rely on educating their audiences to gain more leads and conversions. It’s all about appealing to their specific interests and needs.
GreenRope
MARCH 30, 2020
M ost companies identify personalization as the biggest email marketing obstacle. In GreenRope, we have a designated tab in our Form Builder that allows you to attach auto-responders to specific forms. Pro tip: Auto-responders are always attached to forms. Auto-responders, as stated above, are form specific.
Biznology
JUNE 6, 2018
If you’re a small or medium size business selling to consumers, you probably want to both automate and personalize your marketing campaigns. The solution, of course, is marketing automation linked to your customer relationship management (CRM) software. Fortunately for SMB marketers, CRM is becoming main stream.
Martech Advisor
SEPTEMBER 13, 2019
Artificial intelligence marketing (AI) is looking to change the game of leveraging customer data, with new found concepts of machine learning to anticipate the next move to enhance a customer’s journey, writes Ipsit Roy, a freelance content writer. The Next Big Thing in Marketing.
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