Remove sales-opportunities
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A Structured Approach to Demand Generation Analytics

ANNUITAS

One analytics vendor after another is selling you on their ability to analyze and make sense of “any” data. And most marketing and sales data is just that — garbage. So what is the key to better demand generation analytics? We must take a different approach — a structured approach — to demand generation analytics.

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Learn How Commitbiz Improved their Sales Efficiency with LeadSquared

LeadSquared

Learn How Commitbiz Improved their Sales Efficiency with LeadSquared. “In In a short span of time, LeadSquared has helped us automate and transform our lead management process. The CRM has also played a critical role in our decision-making with its advanced reports and analytics.” . Contextual Lead Engagement.

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The 14 Best Marketing Automation Tools

Webbiquity

Marketing automation software tools can be very helpful in making lead nurturing and sales acceleration efforts more effective—even if the category is badly misnamed. These firms are also much more likely to be “best in class,” and most see sales pipeline opportunities increase by 10-15%. 1) Marketo.

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On the right path?

PathFactory

Specifically, two macro trends that we’ve believed are important for a long time are most definitely driving the evolution of B2B marketing & sales. Marketing & Sales has evolved well beyond their historic MQL obsession. Of course, sales and marketing need to be aligned and working together to help the buyers buy!

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20 Must-Have Marketing Lead Generation Tools

ClearVoice

Businesses of all shapes, sizes, scope, and industries are trying to turbocharge their lead generation efforts. Generating more leads might just require a few changes to your current sales and marketing strategy, however, generating quality leads and at scale is quite another challenge.

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The 15 Best In-Person Event Platforms [2023]

SpotMe Blog

With detailed reporting and analytics that are not possible without, you can quickly show leadership how successful your events are through concrete numbers. Pierre Boesinger (Head of Sales, SpotMe) says “The event organizers I talk to are stressed. That’s where an in-person event platform comes in.

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Salesforce.com Certification: it’s for Marketers, too!

Adobe Experience Cloud Blog

They are seen as CRM champions who are responsible for making sure everything is running through the system properly, including tracking, the success of leads and making sure sales is entering good data so they can report on their campaign’s success. But with over one million Salesforce.com users, you need a way to stand out. .