Webbiquity

APRIL 18, 2023

If your B2B business has plateaued and you’re struggling with new ideas to generate leads and grow sales, here’s good news. When done right, B2B SEO increases the visibility of your site in search engines for your most relevant and high-value keyword terms, attracting more traffic from your target audience and ultimately leading to sales.

eCommerce 297

eCommerce Social Media Tactics B2B Marketing 297

Anyword

MARCH 11, 2020

We’ve also rounded up some of our favorite content on the topic as extra reading — all of it has been informed by our work with hundreds of leading publishers over the years. More recently, a survey by Folio found that digital advertising, including branded content, is expected to be the leading growth engine for 58% of the respondents.

Paid Content 52

Paid Content Lead Ranking Cost Per Click Banner Ads 52

SalesIntel

APRIL 16, 2021

Customer segmentation enables you to prioritize customer outreach, reduce churn rate, and transform customer relationships. Personalized recommendations are responsible for close to 35% of Amazon sales. Request Demo. Request Demo. . #1 Use segmented data to connect with customers at a deeper level.

Marketing Budget 80

Marketing Budget Psychographics Lead Ranking Webinar Metrics 80

Rev

JUNE 28, 2023

At the other end of the spectrum are companies that prioritize customer satisfaction and get ahead of churn before it eats away at their bottom line. Churn-proof your organization and you become, in a word, timeless! Reducing and preventing churn is an absolute must-do for successful, sustainable business growth.

Customer Satisfaction 78

Customer Satisfaction Lead Ranking Lead Scoring Loyalty 78

Single Grain

NOVEMBER 3, 2020

For instance: On average, content marketing costs 62% less than traditional marketing, yet generates around 3x more leads. SaaS companies that use content marketing see 30% higher growth rates and 5-10% higher retention rates. Lack of management buy-in leading to budget cuts. Get A Free Consultation.

Marketing Budget 98

Marketing Budget Marketing Strategy Marketing & Strategy Sales Management 98

Hubspot

AUGUST 12, 2016

The sales funnel consists of the different stages a customer goes through leading up to their purchase -- from looking at your website for the first time, to subscribing to your email list and reading your emails over a period of time, to talking to a sales associate and figuring out whether to buy from you. Bottom of the Funnel: Purchase.

Top of Funnel 28

Top of Funnel Buyer's Journey Marketing Management Digital Marketing Funnels 28

Single Grain

NOVEMBER 16, 2023

Moreover, producing high-quality content positions your SaaS company as an authority in your industry, which leads to higher organic rankings and traffic. Lead Generation : Content marketing serves as a powerful tool for lead generation. Define Key Metrics : Determine metrics for success at each stage.

Paid Content 98

Paid Content Enterprise Management Webinar Metrics Work Management 98