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Good Bots vs. Bad Bots: How to Tell the Difference

Hubspot

Navigating the web these days can make a person feel like Dorothy from The Wizard of Oz. There's a lot of talk about AI, but it can be confusing. With that criteria, tools like Amazon Echo, Google Home, and Siri could be classified as data bots -- especially since eZanga also calls these “media” bots. Trader Bots.

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Leveraging Micro-Influencers To Gather Insight On Your Product 

Mailmunch

As you’re getting more leads and social media followers, you can build a more loyal brand community. And most importantly, 40% of consumers use ad-block to hide your well-crafted, targeted ads. You can tap into that pool if you know which influencers you should recruit. Can it all be so simple? Write reviews.

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SEO 101: What You Can Do With Little Time and Budget

Method and Metric

This webinar provides a basic introduction to SEO and focuses on the areas you can experience the biggest return on, despite potential barriers of time or budget. Instead of targeting your audience with ads, it allows your customers, clients, and others who are important to your business, to find you organically.

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9 call analytics platforms for marketing teams to consider

Martech

The result can be a long-term, productive call analytics partnership that boosts both revenue and profit for your marketing organization. Key metrics include cost-per-lead by ad source, as well as lead conversion rate by employee. Dynamic number insertion (DNI) available and can track up to 5 dynamic phone numbers on a single webpage.

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The Definitive Guide to Web Push Notifications (Updated 2018)

SendX

These notifications can be sent only to visitors who have explicitly subscribed to receive web push notifications from your website. Emails sometimes fail to deliver or hit spam. In Gmail rather than coming to the inbox, they may be classified under promotions. The image option can be used to display a larger image to the user.

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2022 BEST SOFTWARE LIST FOR SMALL BUSINESS

TrustRadius Marketing

With this cloud-based solution, users can work visually and collaborate in real-time while building flowcharts, mockups, and UML diagrams. These tools can be used alongside the expense management system for the management of company spend. Deputy streamlines employee admin, so teams can focus on what matters. LEARN MORE.

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Blog Post Promotion : The Most Exhaustive Guide for 2016 [Download Checklist]

LeadSquared

You can use pictures that are illustrative (that go along with any of your text), informative (that add more value to the content, such as statistics, infographics, etc.) You can make your own videos to go with your posts, or you can embed existing resources from the web within it. Here we go! Add images.