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17 Google Marketing Tools You Should Be Using

Hubspot

If you have yet to try it, here's how it works: You create ads that target specific keywords related to your business, and your ads appear above or to the right of organic search results on Google when people search for these keywords (see screenshot below). Google AdSense.

Google 78
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How To Start A Blog For Your Small Business

Buffer

All the material on the site will be within your control, ensuring the tone and style of your blog are consistent with your brand values. Building a blog from scratch takes some work, but this article will help you get set up with the basics, while also providing insight into the various ways other businesses blog.

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Content Curation in B2B Marketing

Online Marketing Institute

Business buyers typically seek additional information and resources for information on business products and services. In the growing content marketing field, some companies choose a pure creation strategy (often using blogging platforms for publishing) and find it to be a challenge.

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How to Write an Effective Business Blog

Webbiquity

A good general rule to keep content fresh, yet not over-stretch your resources, is at least weekly but no more than daily. Two to three posts weekly is decent frequency for a business blog, with Monday and Tuesday posts generally drawing the best traffic. Ad programs such as Google AdSense are popular and easy to integrate.

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How NOT to pitch a blog | Online Marketing Blog

Online Marketing Institute

Online Marketing Blog TopRank’s internet marketing blog on the intersection of digital PR, social and search engine marketing.

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The Definitive Guide to Blog Formats That Increase Engagement

ClearVoice

Two years later, Peter Morholz shortened “weblog” to “blog.”. Google eventually launched AdSense, which matched ads to blog content and turned blogging into a potential business. Now bloggers and influencers from all walks of life share their musings and knowledge online through blogs.

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10 Best Blogging Platforms in 2023 (And How to Pick the Right One)

Optinmonster

Most business blogs prefer WordPress.org. The basic blog hosting service is free, but you can buy premium services like: a custom domain name, additional storage, and more. One of the standout features of Blogger is its simplicity, making it accessible to beginners who are new to blogging.