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How to Use Gated Content to Skyrocket Engagement & Conversions

Optinmonster

The form itself might ask just for your email address, or you might need to provide your name, phone number, or other personal information in exchange for access. Gated content is also referred to as locked content. Plus, locking your content doesn’t impact SEO. Pros and Cons of Content Locking. Video replays.

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How to grow your email list for free in 2021

ConvertKit

But the biggest challenge most creators face with email marketing isn't copywriting or automation, as you might expect. Jump ahead. Why focus on growing your email list in 2021? 3 steps to growing your list for free. Ready to start growing your email list in 2021? Have you ever heard that you need an email list? You send an email.

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The History of the PDF and Its Marketing Limitations

SnapApp

The PDF (Portable Document Format) was created by Adobe Systems in the early 90s as a way for companies and individuals to efficiently and reliably exchange electronic documents. of PDFs living on the Internet. The problem: There are some limitations on the content and copy of those PDFs, specifically for marketers. The History of the PDF.

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3 Conversion Rate Optimization Tips to Boost Sales

Directive Agency

Many marketers understand the concepts of changing landing page button colors, updating forms to be multi-step, and adding social media logins for eCommerce carts. What is not discussed as often is the power of copywriting and how to sell effectively to your customers. It’s time to open that conversation. What’s In It For Me?”

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Christmas in July! Create Smarter Ecomm Landing Pages for the Holidays

Unbounce

Building up your audiences and ramping up your ads in the preceding 3-6 months is very important. (Thank goodness!). But if you’re in ecommerce, that’s a different story. It turns out that right now is the best time to start planning your next holiday campaign. There’s just too much at stake not to. billion on Cyber Monday.

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10 creative lead gen examples sourced from marketing legends

Unbounce

Rather than lock everything behind a form, they embedded forms into each video—and it’s a great example of creative lead generation. Marketers could use it to research and prioritize new keywords in just a few minutes. Here’s how the tool works. You start out by entering a keyword or website URL that you’re interested in analyzing.

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10 Creative Lead Gen Examples Sourced from Marketing Legends

Unbounce

Rather than lock up their content entirely behind a lead gen form, they actually embedded forms into each video so they showed up as you watch. Or, just keep them handy for the next time you want to try something more interesting than creating another ebook or webinar. Let’s get cooking. Jump to a Creative Lead Gen Example.

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