Digilant
JULY 10, 2023
Most recently, Google’s promise to eventually deprecate third-parties cookies and Apple’s move to do away with IDFA in the name of privacy protection have presented significant targeting and tracking challenges for advertisers and marketers. This privacy-safe data clean room allows for holistic, deep-level data analysis.
Digilant
JULY 10, 2023
Most recently, Google’s promise to eventually deprecate third-parties cookies and Apple’s move to do away with IDFA in the name of privacy protection have presented significant targeting and tracking challenges for advertisers and marketers. This privacy-safe data clean room allows for holistic, deep-level data analysis.
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Salesforce Marketing Cloud
APRIL 21, 2022
But below the surface, there’s a whole world of added complexity as new marketing channels and technology emerge and companies adapt to shifting regulations and consumer expectations. The movement toward consumer privacy protections is accelerating, and that’s a good thing. Watch the webinar.
Bluetext
DECEMBER 8, 2022
You have all probably heard of GDPR ( General Data Protection Regulation) , which is the EU’s extensive data privacy protection program, which defines a set of laws enforced universally across all European Union nations. So let’s break down what this legislation means, who it applies to and more importantly how you can comply.
The Customer
APRIL 14, 2020
August 4, 2021 It was surprising how much women did not like targeted ads, given that statistically speaking, more ads target female shoppers than male shoppers. 11 min CPRA: It’s Time to Cut Ties with Old Data January 6, 2021 The Golden State has gone beyond any other state to create an omnibus privacy regulation.
Litmus
FEBRUARY 27, 2024
It wasn’t long after that Apple launched Mail Privacy Protection , which hides subscribers’ IP addresses… aka making it impossible to tell who opened your emails, if they’re using Apple Mail. Your subscribers know that they’re exchanging their data for a better experience, so you need to deliver on that promise.
Convert
MARCH 7, 2023
What Does ‘Privacy by Design’ Mean? For Google Analytics 4 (GA4), Google has added further privacy controls and implemented data privacy by design approach , making sure that user privacy is prioritized and data is collected ethically. In the past year, GA has added tools to make this possible.
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