Valasys

APRIL 3, 2023

It can be overwhelming to decide what to focus on with the first-party data you’ve collected when confronted with an overwhelming amount of information about prospects and customers. What exactly intent data? Breaking up “intent” and “data” independently, a much clearer picture is in view.

Intent Data 52

Intent Data Intent Marketing AI Marketing Analytics Tools 52

KoMarketing Associates

JANUARY 19, 2022

We’ve had quick internal buy-in from our SDR team, have generated SAL numbers that we hadn’t seen with a previous vendor, and are beginning to tie it into different facets of demand gen (like ABM, paid, email marketing, etc). LinkedIn, Twitter. LinkedIn , Twitter. MarTech Tools That Drive Intent Data. Intent data.

Work Management 248

Work Management Marketing Management Marketing Automation Services B2B Marketing 248

ClickZ

NOVEMBER 19, 2020

Tap into your anonymous first-party web engagement data and third-party intent data from an ABM service like DemandBase to refine target customers. Use past data in combination with buyer intent data to level up your retention effort, focusing on existing customers to upsell and cross-sell new products to them?

Marketing AI 144

Marketing AI Marketing Strategy Marketing & Strategy Paid Search Agency 144

Martech Advisor

AUGUST 30, 2019

Provider of customer management enterprise suite, LiveRamp helps organizations leverage data to deliver innovative products and meaningful experiences. Bombora is an aggregator of B2B intent data, providing B2B marketing and sales teams insights about when their audiences have buyer intent. Takeaways for Marketers.

Bombora 47

Bombora Enterprise Management Work Management Marketing Management 47

Hubspot

SEPTEMBER 4, 2019

Twitter -- microblogging and social networking. Many of those integrations were built by HubSpot to connect with apps that are already widely adopted, such as Gmail, Facebook, and Twitter. Through July 2019, these were the top 20 most popular integrations in the HubSpot ecosystem: Gmail -- email service.

Marketing Automation Services 74

Marketing Automation Services Work Management Marketing Management Advertising Agencies 74

Inbox Insight

APRIL 23, 2019

Think about all that digital buyer intent data and micro-signals each user leaves behind – how can piecing that knowledge together help improve the performance of your B2B Content Marketing and Demand Generation activities? Here are 5 types of buyer intent data to investigate: Searching (keyword & queries).

Buyer Intent 61

Buyer Intent Intent Data Demand Generation Intent 61

Directive Agency

FEBRUARY 22, 2019

At Directive, you can find our clients ’ favorite solutions to obtain these databases below: Dun & Bradstreet – Praised for the quality of reporting for account planning and quality of firmographic company data. Bombora – Has leading behavioral/intent data for accounts and “surge signals” that help with account prioritization.

Database Marketing 45

Database Marketing PPC Work Management Marketing Management 45