Single Grain

MAY 5, 2023

If you’re looking for inspiration, here are four e-commerce Facebook Ads in which the stores enticed their target audience, increased B2C sales and ROAS, and kept advertising expenses down. Now, let’s look at four Facebook Ads e-commerce case studies to see how they increased ROAS. His customer acquisition decreased by 30%.

Case Study 52

Case Study Case Studies ROAS Cost Per Thousand 52

Single Grain

JUNE 21, 2023

Demand Sage ) As of 2022, LinkedIn is the seventh-fastest growing brand in the globe–they have an annual brand growth of 63%. DataPortal ) Businesses with an active LinkedIn page receive 7x more impressions, 5X more page views, and 11x more clicks per follower. Hootsuite ) Confirmed hires were up by 110% YoY as of 2022 Q2.

Statistics 98

Statistics Linkedin Advertisements Advertising 98

Convert

NOVEMBER 8, 2022

In 2022, it kind of stayed around that range, only making slight improvements. Like that wasn’t bad enough, recession slid into the conversation in mid-2022. According to HubSpot’s 2022 Consumer Trends Report , 30% of consumers have decided to buy less and 28% will spend more consciously. All costs go up. in 2021 ( IMF ).

PPC 59

PPC Paid Content Lead Ranking Cost per Acquisition 59

Single Grain

APRIL 25, 2022

pay-per-click (PPC) advertising, search engine marketing (SEM) – is an auction-based advertising service provided by search engines like Google, Bing and Yahoo, that allows businesses to run ads that they only pay for when someone clicks on their ad. This fee is called the cost per click (CPC).

Paid Search Agency 52

Paid Search Agency Paid Content Advertising Agencies Marketing Agencies 1 52

Single Grain

JUNE 13, 2023

WebFX ) For Search Ads, the average cost per acquisition across all industries and target markets is $41.40. WordStream ) B2B PPC campaigns cost between $115,000 and $122,000 on average. Seosandwitch ) Bing Ads demonstrate an average click-through rate (CTR) of 2.83% across all industries. billion USD. billion USD.

Paid Content 102

Paid Content Statistics Advertising Agencies Advertisements 102

Zoominfo

JULY 14, 2023

Customer acquisition cost (CAC): Customer acquisition cost, or CAC, is the total amount your business has to spend in order to acquire new customers. According to McKinsey, the number of sales channels people use across the entire buying journey doubled from five channels in 2016 to 10 channels in 2022.

Paid Content 130

Paid Content Planning Marketing Report Marketing Budget 130

Convert

MARCH 14, 2022

Let’s be honest: Your ROAS post iOS 14 is plummeting. Littledata, an e-commerce data platform, surveyed 3,350 Shopify stores in Feb 2022 and found that the average conversion rate for Shopify is 1.5%. Pro Tip: Drive high-quality organic traffic for keywords with high CPC through intelligent search strategies.

Conversion Rate 52

Conversion Rate Paid Content Conversion Top of Funnel 52