2019 Branding Cable Emarketing 
Contently
DECEMBER 8, 2016
Some, sans cable subscriptions, simply tuned out. Yet brands are still spending plenty of money on TV advertisements. In the past, brands could only reach consumers with expensive print and TV ads, which could do little more than promote brand awareness. Many millennials migrated to online streaming. It raked in $1.2
Choozle
FEBRUARY 12, 2021
In a recent survey from eMarketer, nearly two hundred and two million people will continue to stream or watch television on connected TV at least once a month. I think younger generations are definitely more likely to engage with streaming services to watch sports as opposed to getting a full cable package. Sam: (13:23).
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Digilant
AUGUST 10, 2023
The programmatic ad industry is rife with jargon and acronyms, but from an advertiser’s standpoint, there are just a few basics to know: Brands and agencies use a demand-side platform (DSP) to indicate which impressions they want to buy and how much they want to pay. What Does Programmatic Advertising Look Like?
Digilant
AUGUST 10, 2023
The programmatic ad industry is rife with jargon and acronyms, but from an advertiser’s standpoint, there are just a few basics to know: Brands and agencies use a demand-side platform (DSP) to indicate which impressions they want to buy and how much they want to pay. What Does Programmatic Advertising Look Like?
Digilant
NOVEMBER 30, 2018
About 86% of brand marketers are thinking about in-housing some portion of their programmatic journey. They found that “18 percent of brands have fully in-housed their programmatic media placement, and another 47 percent have at least partially done so. eMarketer stated that “ more than 82 percent of U.S. eMarketer).
Valasys
JANUARY 9, 2020
The blog covers the amazing YouTube statistics for B2B marketers that the brands can look up to & learn from. According to a report by Cisco, released in 2019, by the year 2022, 82% of the global internet traffic will come from video streaming & downloads. According to eMarketer , 93% of video watchers in India watch Youtube.
Content Standard
MAY 16, 2016
Today, eMarketer projects e-commerce sales will surpass $3.5 trillion by 2019. Within large enterprise organizations, department leaders stake claim to their corner of their brand’s web presence. ” The small transactions we make with brands comprise scenes—or events—in our lives. .”
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