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A 13-step crash course in digital marketing

Biznology

Or that in 2013, digital media spending surpassed all form of print media spending (e.g. Before 2018, digital media spending is expected to equal or exceed television. I am a co-author along with eight other peers. Did you know that in this decade, digital is the only media channel to grow every year? magazines, newspapers)?

Course 80
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What Bill Nye the Science Guy can Teach us About Content Marketing

Vidyard

Because the Internet is always serving up something awesome, I recently came across the rules television producers outlined when creating the show Bill Nye the Science Guy. As a social product of 90s television, I can attest to the power of Bill Nye and wanting to watch, and that’s the goal of content marketers today.

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7 Behaviors That Reveal Our Obsession With Technology

Hubspot

Is there a wrong way to watch television? but for your obsessive television watching habits.). Binge watching television has even become a treasured pastime for many people around the world -- so much so that Samsung recently announced a promotion called " The Catch-up Grant." 7 Behaviors We've Picked Up Thanks to Technology.

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How Amazon Won in Barnes & Noble’s Breakup with Microsoft

Hubspot

At that rate, Nook Media cannot expect to keep up with its peers. When it comes to the tablet/e-reader game, it’s no secret that Nook has struggled to keep up with its counterparts—specifically the Kindle—since its initial release. It’s been a hard-fought battle for Barnes & Noble, the company that developed and owns the Nook.

Amazon 28
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Content Marketing World: 7 Content Strategy Takeaways in a Post-COVID World

Content Standard

The 10th anniversary of the world’s largest content marketing event should have been a week to celebrate the still-young craft, share content strategy best practices, and discuss marketing trends with peers, reinforcing relationships with in-person meetings, shared meals, hugs, and handshakes. “We pay for it; we subscribe to it.

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83 Exceptional Social Media and Marketing Statistics for 2014

Webbiquity

As of 2013, Apple had yet to claim a Twitter account, Facebook page, or any other type of social media presence. What do only 48% of searches result in? What do 91% of B2B marketers do, but only 36% do well? (No, No, not that.) What do 73% of reporters say press releases should contain? 4 Marketing Management and Measurement Stats.

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106 More Amazing Social Media and Marketing Statistics for 2014 and 2015

Webbiquity

Yet 93% of shoppers’ buying decisions are influenced by social media- because 90% trust peer recommendations. Image credit: Business 2 Community. How effective is social media in comparison to other digital marketing channels? Do consumers actually listen to brands? Do brands actually listen to consumers? 21 Social Media Statistics.