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3 Tips to Reach Generation Z on YouTube

Convince & Convert

percent of the population and contributing $44 billion to the economy, it’s no surprise that more and more brands are migrating toward more playful, entertaining, and personable strategies than ever before. Marketers in all industries want a piece of the Gen Z pie, but few actually know what to do about it.

Youtube 156
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Can Tesla Ride Earned Media Forever?

Contently

While the company is often assumed to be a luxury auto-manufacturer, the Gigafactory is the manifestation of Musk’s mass-market vision. In a 2006 blog post , Musk revealed his secret plan to “Build a sports car/ Use that money to build an affordable car / Use that money to build an even more affordable car.”

Media 143
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Technology Marketing: Avoid a Social Media Burnout with a Winning Game Plan

Hinge Marketing

That requires a game plan that’s achievable and, above all, avoids social media burnout. A Race Worth Winning Social media marketing is not just a campaign – it’s a commitment. You need a game plan that focuses on objectives, content and management. And that begins with knowing what you want to accomplish.

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Simple Content Marketing Tips to Build Your Audience in 2015

LeadSquared

I personally know of many businesses doing this really well – many of them belong to education industry. And, they don’t do anything special either – they just record their online training sessions, and put up the snippets on YouTube to get attention of the searchers. But, how do you sell a dream on a small business’s marketing budget.

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How Inbound Marketing Can Fuel Native Advertising

Hubspot

Or it could be a sponsored story on Facebook, a promoted video on YouTube, or a promoted account on Twitter, among other things. Because without inbound marketing strategies in place, there can be no effective use of native advertising. The role of content creation is integral to inbound marketing success.

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The Best Promotional Product Videos Ever (And Why They Make You Buy)

Hubspot

The company's CEO, Tom Dickson, became a YouTube icon back in 2006 with the introduction of his Will it Blend? The success of this video comes down to two things: a clear, unwavering message and a company with a personality. Six days later, we had six million views on YouTube. million views (and counting) on YouTube.

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No. 5 Trend: The Ins and Outs of Influencer Marketing in 2016

Content Standard

We come to the table with prior experiences that often dictate how willing or unwilling we are to open up and let a person into the inner circle. And according to Tomoson , 59 percent of marketers are planning to increase their influencer marketing budgets over the next 12 months. Eroding Trust. Fidelity.