Hubspot

AUGUST 4, 2015

The good news is you've got a great tool at your disposal: Twitter's free analytics. Not sure which Twitter analytics features you should be using? You'll see stats like impressions and total engagements -- and Twitter will even calculate your engagement rate, too. 4) Check analytics on your mobile phone.

Twitter 28

Twitter Analytics Features SMB 28

Brightedge

MAY 16, 2021

Storytelling is the focus of so many marketing books and assets in recent years that it is impossible to ignore; it's like a tidal wave washing over drab beaches cluttered with pale, self-promoting, feature-based marketing. The Ten Principles Behind Great Customer Experiences by Matt Watkinson, 2013. Blue Ocean Shift by W.

Marketing AI 142

Marketing AI Planning Paid Search Agency Enterprise Management 142

Hubspot

DECEMBER 11, 2013

Can you believe 2013 is almost over? That''s why it''s important to not only analyze your own marketing data, but to understand what occurred in the marketing industry in 2013 as a whole. So, we pulled the top two or three updates to your favorite social networks from 2013 and what they mean for marketers everywhere.

Paid Content 28

Paid Content Social Media Media Buyer Personas 28

Unbounce

JULY 30, 2019

Orendorff points out that Brooklinen doesn’t mess around when it comes to encouraging buyers to take it up a tier: “Brooklinen featured that exact deal in all their promotions: organic, paid, and email. Notice how Joyce Mayne reframe the purchase in terms of a shared experience. Scrooge-Style Discounting. Image via Quartz).

Landing Pages 111

Landing Pages Bundling Urgency Marketing Ad Exchange 111

Single Grain

FEBRUARY 17, 2022

Here are some SaaS industry stats that are worth considering: The SaaS market share is likely to increase by $99.99 Bay Leaf Digital is a top SaaS marketing agency founded in 2013 to help B2B SaaS businesses promote their products through advanced inbound marketing strategies. billion from 2020 to 2025, accelerating at a CAGR of 11%.

Advertising Agencies 59

Advertising Agencies Paid Search Agency Marketing Agencies 1 Marketing Budget 59

The Lead Agency

AUGUST 18, 2019

Programmatic advertising essentially automates the bidding process using analytics data, as opposed to using traditional ad buying methods to purchase ad spots. In fact, as far back as 2013 85% of B2B marketers found that ABM outperformed other marketing investments in terms of ROI.

Trends 114

Trends B2B Marketing Advertising Agencies Paid Search Agency 114

The Lead Agency

AUGUST 18, 2019

Programmatic advertising essentially automates the bidding process using analytics data, as opposed to using traditional ad buying methods to purchase ad spots. In fact, as far back as 2013 85% of B2B marketers found that ABM outperformed other marketing investments in terms of ROI.

Trends 97

Trends B2B Marketing Advertising Agencies Paid Search Agency 97