What marketers need to know about managing social media through an economic downturn
Sprout Social
FEBRUARY 16, 2023
Dietrich is a former CMO, most notably the head of marketing who took Atlassian public in 2015. Today, she advises several CEOs and CMOs as they navigate various phases of hypergrowth. She clearly remembers feeling frustrated in the face of budget cuts during the 2008 recession. What does that preparation entail exactly?
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