Online Marketing Institute

OCTOBER 1, 2010

The Techcrunch acquisition dispels those myths 2 days ago « People on the Move in the Social Business Industry: Sept 21, 2010 Upcoming Research Teaser: What do Employers Want in a Corporate Social Media Strategist?

Social Networks 40

Social Networks Enterprise Management Marketing Websites Work Management 40

Webbiquity

OCTOBER 5, 2010

While a dwindling number of business executives still dismiss Twitter as a waste of time, recent research suggests it is one of the most valuable social networks for business. Although fewer Americans use Twitter than Facebook, Twitter users “are far more likely to follow Brands/ Companies than social networkers in general.

Twitter 100

Twitter Stats Tools Tips 100

Convince & Convert

JUNE 15, 2010

You provide a list of your customers’ email addresses, and these services figure out how (and who) among your customers are on Twitter, Facebook, Linkedin and niche social networks, what their “likes” are, and other important details. 4 Detective Tricks to Find Your Customers in Social Media [link] [link] Erik J. Just brilliant.

Social Media 155

Social Media Ideal Customer Profiles Paid Content Media 155

Convince & Convert

AUGUST 26, 2010

The agency package includes white label reporting capabilities, custom charts, API access, and centralized management of multiple client accounts. One keyword and up to 500 posts (Twitter or Facebook mentions) per month is free, making it a potential zero cost solution for very small businesses.

Social Media 120

Social Media Media Webinar Metrics Work Management 120

Convince & Convert

AUGUST 3, 2010

Facebook’s opening of the API to searches (and the subsequent inclusion of Facebook content in Google, Bing, Yahoo search results) blunts the historical searchability advantage of Web pages. I still think we live (as you would agree) in a Google-centric universe – at least in 2010. Build a website. Keep it updated.

Social Media 167

Social Media Facebook Paid Content Marketing Websites 167

Convince & Convert

AUGUST 3, 2010

Facebook’s opening of the API to searches (and the subsequent inclusion of Facebook content in Google, Bing, Yahoo search results) blunts the historical searchability advantage of Web pages. I still think we live (as you would agree) in a Google-centric universe – at least in 2010. Build a website. Keep it updated.

Facebook 167

Facebook Marketing Websites Paid Content Social Media 167

Online Marketing Institute

NOVEMBER 4, 2010

The B2B Social Media Marketing Series is supported by IDG Enterprise. Furthermore, there was a 33% percent conversion rate on leads generated through the New York landing page , compared to a 12% conversion rate on 2008. For a niche community, that’s a feat. Adriana Dunn This article is an great resource.

Social Media 40

Social Media Enterprise Management Social Marketing Work Management 40

Convince & Convert

MARCH 16, 2010

Twitter’s role as a conduit for the Zeitgeist is unrivaled, and it has almost single-handedly ushered in the era of real-time search, and social CRM. In true Twitter fashion, it wasn’t “rolled out” per se, it just appeared as part of the API that third parties access. Not an overwhelming participation rate. dell is one example.

Social Media 125

Social Media Media Paid Content Webinar Metrics 125

Convince & Convert

SEPTEMBER 23, 2010

It came from a Canadian computer sciences student who uses his free time pretty damn wisely. &# I’ve been wondering whether the Open Graph API will yield an explosion in Facebook-powered satellite applications (like the 2,000+ Twitter add-ons that all seems to start with “tw…&# ). Or Microsoft. link] jaybaer Great tip Ike.

Social Media 165

Social Media Media Webinar Metrics Marketing & Strategy 165

Convince & Convert

JUNE 21, 2012

This is Episode 21 of the Social Pros Podcast : Real People Doing Real Work in Social Media. Read on for insights from Joe and our Social Media Stat of the Week ( this week : only 33% of people on social networking sites follow a company or a brand on social media sites). Listen Now. The RSS feed is: [link].

Work Management 119

Work Management Marketing Management Stats Social Media 119

Convince & Convert

MARCH 2, 2010

My friends at ExactTarget announced a moment ago that they have acquired CoTweet , the leader in enterprise Twitter management, and will be building a social products lab to add tie-ins for Facebook, YouTube, and other elements of the social communication ecosystem.

Business 117

Business Paid Search Agency Social Media Analysis 117