vendor PointClear Related Topics 
ViewPoint
NOVEMBER 8, 2017
(One client has retained PointClear at three different companies because our relationship jelled when I mentioned I had researched his passion for a medical condition he’d survived). ESTABLISH CADENCE: Do you have a multi-touch, multi-media, multi-cycle strategy in place to multiply your lead-generation efforts?
Biznology
APRIL 6, 2016
We actually verified the accuracy by outbound phone, thanks to the call center at PointClear. . vendors today. . We were generally satisfied with the method we used to get at data quantity, where we asked vendors to provide company counts in specified sample industries and contact counts at specified sample companies. .
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ViewPoint
MAY 28, 2015
It shows they want a collaborative, win-win relationship—not a “vendor under my thumb” relationship. Some of the principles on that list are specific to the vendor side and have naturally been woven into the philosophy that drives our company and play an active role in our day-to-day dynamics with clients. It’s a great question.
ViewPoint
OCTOBER 20, 2011
A good read I discovered recently is a post by Lauren Carlson, What Do You Wish You Had Asked Your MA Vendor? , Lauren’s article is based on her survey of marketing automation users that sought—knowing what they know now—the questions they would ask vendors if they were going back and buying their software all over again.
ViewPoint
JUNE 6, 2013
The Marketing Sphere represents recent good reads from our digital circles about B2B marketing selected by PointClear colleagues. According to a study from the Chief Marketing Officer Council, 9 out of 10 B2B buyers ranked online content as having at least a moderate effect on their choice of vendors.
ViewPoint
JUNE 5, 2015
The vendors will tell you that themselves. Standard PointClear disposition categories include: Lead, Pipeline, Nurture, Disqualified, No Response, Bad. They might charge $650 - $850 per appointment, while we might charge $1250 for a highly qualified sales opportunity that sales will trust. Guess what?
ViewPoint
MARCH 22, 2018
Value selling is PointClear's bread and butter. In another video, Mike Weinberg stresses the necessity for sales to be a value creator and consultant, not just another supplier/vendor. Both decisions cost them almost all of 2017 in opportunity cost not to mention the wasted investment in a low-quality vendor that didn’t perform.
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