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Five Best Practices of Instagram Ads for B2B Companies

Webbiquity

Guest post by Val Razo. With a community of two billion monthly users, 90% of whom are used to communicating with brands in-app, Instagram has become one of the most effective marketing channels for B2C companies. In the last few years, an increasing number of B2B marketers have realized the power of Instagram.

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How to grow your email list for free in 2021

ConvertKit

Maybe you’ve seen marketers or other creators sharing this mind-boggling statistic: For every $1 spent on email, you get $38 back. Many people talk about email marketing as if it’s the secret to success as a creative business owner. Not everyone who visits your website or social media profile is immediately ready to buy.

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Level Up Your Email Skills: What You’ll Learn at our Litmus Live 2019 Workshops

Litmus

One of the truly great things about Litmus Live is the opportunity to learn from leading experts in the email marketing industry. Over the course of four hours, our interactive workshops combine lecture, group discussion, and hands-on exercises packed with insights from top minds in email marketing. What will you learn?

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2021 Marketing Predictions: What Are The Experts Expecting?

Brandpoint

As marketers, there’s always going to be a little part of us that relishes the challenge when a wrench gets thrown into our plans, but the events of this last year definitely have tested the limits. However, I think we’re all about to go into 2021 with as solid of a plan as we can make after we had our world turned upside down.

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Not Using Landing Pages in Your Ecommerce Email Marketing? Here’s Why You Should

Unbounce

You meticulously craft an ecommerce email marketing campaign that’s gonna help you sell a ton of products. Sometimes in marketing, you can get away with doing less—and that’s a problem. Email marketing offers some of the best ROI in the business. We’ve all had it happen. Let’s be honest. Not exactly.

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3 Ways Facebook is Killing Your Website | Social Media Marketing.

Convince & Convert

Make your content at least semi-friendly for search engines. A digital marketing success story. Now, the move is toward “social objects&# which are invariably smaller, more directed pieces of content. Build a website. Make it useful and at least moderately pleasing to the eye. Keep it updated.

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Christmas in July! Create Smarter Ecomm Landing Pages for the Holidays

Unbounce

It turns out that right now is the best time to start planning your next holiday campaign. In fact, most experienced ecomm marketers start prepping long before Thanksgiving and Black Friday roll around. This is why planning is so important. Planning in July (or even earlier) makes tons of sense to them. (Thank goodness!).