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B2B vs B2C Marketing: Developing a Unique Growth Strategy

B2B Marketing Insights - WE

By gaining more customers. Customers are the largest source of variation in the value stream. Our B2B marketing company has experienced great success in taking a more customer-centered approach and adopting strategies that are generally seen as outside of our environment. The key, of course, is knowing the customer.

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Vertical SaaS: The Future of SaaS Is in Niche Industries

Single Grain

And if so, how do you implement it in your business? How to Implement a Vertical Strategy for Your SaaS Business. ” SaaS, as we know it today , is basically the evolution of the ASP model: It's a business model in which customers pay to use software that is hosted by a company on a remote computer. Is it the future?

Verticals 128
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B2B Search Marketing: 5 Must-Read Tips - Online Marketing Blog

Online Marketing Institute

TopRank has worked with many companies using search marketing to reach Business to Business audiences over the past 8 years and we’d like to share these 5 B2B search marketing tips that can help companies maximize their results: 1. What tips do you have for B2B organizations to add to this list? I need to implement them.

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Tailor Content to Buyer Personas with Choose Your Own Adventure Videos

Vidyard

The point is it’s really easy to implement these types of tests, and look at the different dimensions. Taulia did something similar with their P2P Super Heroes series. Want to learn a few more tips for creating targeted video content for your buyer personas? Take What Works and Scale It.

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B2B vs. B2C Marketing: Four Myths, Six Differences, and One Key Similarity

Webbiquity

The truth is that advertising is a classic “tip of the iceberg” in marketing. How long will it take, and what internal and external resources will be required, to implement it? Regardless of whether one is marketing toothpaste or enterprise software, all marketing is ultimately P2P (person to person).

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Yours in Marketing Episode 5 – SEO Tools with Tim Soulo

Directive Agency

What kind of tips would you give me if I were starting at zero for building out my blog into something that would actually have an impact? And that’s something that I advise to business owners if they really want to create the kind of content that will bring customers and sales to their business and not just arbitrary traffic numbers.

SEO 40
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PKM and the Organization - Pollard

Buzz Marketing for Technology

The story of KM so far has been, for the most part, a failure -- failure to articulate, to imagine, and to implement. And the creative people who often had the Knowledge Director thrust upon them conceived of KM as a means for increasing organizational innovation, customer satisfaction and employee retention.