The ROI Guy

DECEMBER 23, 2010

From our social media ROI studies, analyzing the investment, popularity, practices and results of social media marketing for the Fortune 500, and select small / medium companies, a key indicator to social media ROI success was level of engagement.

Social Media 40

Social Media ROI Practices Media 40

Vidyard

MAY 6, 2013

Dig deep, think big: More from our Video Thought Leadership series: Susan Solovic: Video marketing for small business – who needs bright lights or big cameras! The Narrowcast Age of Online Video has Arrived. Enjoy and stay tuned to more from Joe! ” is the next inevitable question.

Storytelling 68

Storytelling Narrowcasting Video Marketing Thought Leadership 68

Webbiquity

FEBRUARY 23, 2012

What it’s clearly not , however, is a venue that businesses can afford to ignore. Getting Your Small Business Ready for Google+ by Blue Focus Marketing. Circles enable you to ‘narrowcast’ messages…Suddenly, Google+ can enable micro-targeting via circles.”). Image credit: SEOmoz.

Google 100

Google Tactics Tips Best Practices 100

Vidyard

MAY 21, 2013

Dig deep, think big: More from our Video Thought Leadership series: Joe Pulizzi: The growth of video content and the future of video storytelling in marketing Susan Solovic: Video marketing for small business – who needs bright lights or big cameras! The Narrowcast Age of Online Video has Arrived.

Narrowcasting 51

Narrowcasting Video Marketing Content Marketing Thought Leadership 51

Convince & Convert

MARCH 6, 2012

Even though reciprocity on the social web can be something as small as pushing a Like button, that human instinct is still the same, so it’s way out of whack. Maybe Narrowcasting Trumps Broadcasting. I think that is what is the small sliver of what’s being measured here and increasingly well.

Case Studies 122

Case Studies Narrowcasting Case Study Enterprise Management 122

Single Grain

DECEMBER 6, 2019

Today, these innovative digital marketing trends are among the top priorities for most business owners in 2020. After all, if your business has any intention of remaining competitive in today's online landscape, you must adapt to the rapidly evolving changes in digital marketing. Every business is threatened.”.

Marketing AI 145

Marketing AI Paid Content Trends Enterprise Management 145