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Seen and Heard at CES 2024 with Choozle CEO Adam Woods

Choozle

JANUARY 23, 2024

Panel discussions, including “The New Streaming Formula,” emphasized the industry’s shift from broadcasting to narrowcasting, highlighting a focus on simplicity and tailored content. Moving a purchase from one retailer to another doesn’t help the brand at all.

Marketing AI 52
Marketing AI Allocation Advertising Agencies Narrowcasting 52
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42 Digital Marketing Trends You Can’t Ignore in 2020

Single Grain

DECEMBER 6, 2019

Target ROAS – Set your sights on getting the best return on your advertising spend. .” In other words, advertisers can hand the reins of their pay-per-click (PPC) campaigns to Google’s AI system, which will then optimize their budget to maximize their ROI. ” Tweet streaming: A new live-streaming feature.

Marketing AI 145
Marketing AI Paid Content Trends Enterprise Management 145
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