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How to Write an SEO-Focused Content Brief Your Writers Will Love

Moz

Posted by KameronJenkins Tell me if this sounds familiar: As an SEO Manager, you’re responsible for growing your company’s organic search traffic. After listening to some sales and support calls on Gong (many teams use this to record customer and prospect calls), I might find out that “merchandising” is a big topic of focus.

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13 Ways to Make the Most of PPC on a Small Business Budget

Valasys

The Search Network utilizes Google’s SERPs to display basic text adverts. Mobile Bidding Management Customers that use your site from their cell phones might be a goldmine for your company. Your goal is to make paid search marketing management affordable for all businesses. Consideration of product and brand.

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Ecommerce SEO: How to Get More Organic Traffic to Your Online Store

Salesforce Marketing Cloud

SEO, also known as search engine optimization, is the practice of optimizing your digital storefront to improve its visibility and rankings in search engine results pages (SERPs). The ultimate goals of SEO are to increase organic traffic to your site so you can increase sales.

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43 Execs Explain How Millennials Impact B2B Buying Committees

SnapApp

Though this shift might seem minor, it greatly impacts how marketing teams operate, sales teams engage, and how purchase decisions are ultimately made. . For B2B marketing and sales teams to continue finding success, they must be able to identify, acknowledge, and respond to the generational differences of today’s new buying committees. .

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Event Promotion: 35 Creative Ideas For Your Next Online or Hybrid Event

SpotMe Blog

An audience is more than just ticket sales. for better SERP ranking. Want more information on must-have lead generation tactics? Branded Merchandise. Branded merchandise is a popular, effective way to promote your brand while turning event attendees into walking brand ambassadors. Marketing Ideas for Events.

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A Marketing to Media Translation Dictionary For Journalists Turned Content Marketers

Contently

A content marketing platform (CMP) is software for organizing the content marketing process. It looks a lot like a CMS (content management system), but a CMP is designed to help marketers do their jobs effectively. A lead form for a magazine’s free email newsletter is another. Content campaign. ” Why? Data-driven.

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23 Digital Marketing Trends You Can’t Ignore in 2024

Single Grain

Google is getting so good at anticipating users’ intent that it’s now fashioning tailored SERPs with information connected to the user query. Multimodal AI is a type of AI that can process and understand multiple types of data, such as images, text, audio and video.