QuanticMind

AUGUST 22, 2018

Financial services businesses have many opportunities to build brand awareness and attract new clients through search engine marketing (SEM). What Is SEM? With SEO, you create and keyword-optimize your website content to rank well in organic search results. Target long-tail keywords.

SEM 73

SEM Work Management Marketing Management Lead Scoring 73

QuanticMind

MARCH 27, 2019

Businesses today use a variety of approaches to SEM that each come with their own benefits and pains, but they all have one priority in common: to create the most effective SEM strategy while minimizing the effort and resources needed to achieve it. Dealing with Averages. Dealing with Data Scarcity. Answers on a postcard.

SEM 40

SEM Budget Programs Optimization Marketing AI 40

QuanticMind

MAY 31, 2018

If you want to start improving your SEM strategy overall, here’s everything you need to know about prioritizing SEO vs PPC in 2018. That seriously limits your keyword targeting opportunities compared to SEO. Long-term benefits. There’s no opportunity to benefit from long-term residual traffic like with SEO. Quick results.

SEM 40

SEM PPC Marketing Budget Lead Ranking 40

QuanticMind

MAY 31, 2018

If you want to start improving your SEM strategy overall, here’s everything you need to know about prioritizing SEO vs PPC in 2018. That seriously limits your keyword targeting opportunities compared to SEO. Long-term benefits. There’s no opportunity to benefit from long-term residual traffic like with SEO. Quick results.

PPC 40

PPC SEM Marketing Budget SEO 40

QuanticMind

JUNE 23, 2019

You can optimize keyword bids using automation technology, but that’s just one of its many features: automated bid optimization can help marketers improve campaigns, reach business goals, and avoid performance issues altogether. This software uses Natural Language Processing (NLP) to estimate the value of long-tail keywords/product groups.

PPC 40

PPC Cost Per Click Optimization Forecasting 40

QuanticMind

APRIL 24, 2019

Are you making data-driven bid optimization decisions based on keyword data? Should you be focused on keyword revenue-per-click in your PPC campaigns? Search keywords. What we do know is this: keywords are the lifeblood of paid search. PPC Keyword Value. Evaluating a keyword’s value can be a challenging task.

Lead Ranking 40

Lead Ranking PPC Keywords Lead Scoring 40

QuanticMind

NOVEMBER 30, 2017

Working in SEM, particularly enterprise-scale SEM, you’ve heard about enterprise bid management solutions. There’s something that’s increasing in your day-to-day SEM operations. Now, multiply this figure times however many thousands, or millions, of keywords you manage. Inefficiencies in SEM. wasted spend by state.

Enterprise Management 40

Enterprise Management Work Management Marketing Management SEM 40