ClickZ

JANUARY 22, 2020

30-second summary: By simply adopting marketing automation technology, a company can significantly free up a marketers time and enable them to focus on more important revenue building projects as these tools can help to automate numerous repetitive tasks such as emails, campaign management, website analysis and social media marketing.

Marketing Automation Services 144

Marketing Automation Services Budget Programs Enterprise Management Marketing AI 144

6sense

AUGUST 27, 2021

Here we’ll take a deeper dive into each of our five primary predictive models and why they’re essential for scaling an account-based sales and marketing strategy, and we’ll also touch on some of the other ways that AI powers the 6sense Account Engagement Platform. Predictive Model #1: Account Fit. 1-100) and a classification (i.e.,

Ideal Customer Profiles 48

Ideal Customer Profiles Marketing Automation Services Work Management Marketing Management 48

PathFactory

OCTOBER 12, 2021

As buyers’ appetites for information grew, marketers raced to churn out as much content as possible. The good news is, B2B websites are the largest untapped opportunity for marketers to improve customer experience and increase pipeline and revenue. Stephen Casey, Principal Analyst, Forrester. If you have 1 week….

Marketing Websites 59

Marketing Websites Top of Funnel B2B Forrester 59

SnapApp

JUNE 5, 2018

Marketing teams to stop measuring success by lead volume, and start collaborating more closely with the sales team to ensure they are delivering the right content to generate demand, nurture leads, and enable the sales reps further down the funnel. Takeaway : The days when marketing and sales operated in siloes are over.

Lead Qualification 81

Lead Qualification Lead Ranking Sales Management Lead Scoring 81

PureB2B

NOVEMBER 29, 2016

Technology has significantly enhanced the way businesses operate nowadays, and marketing to a target audience is no exemption. Marketing automation systems have paved the way for us to improve lead generation efficiency while analyzing results in a predictable, measurable way. The Benefits of Utilizing Marketing Automation Tools.

Marketing Automation Services 67

Marketing Automation Services Resource Management Marketing Automation Digital Asset Management 67

PureB2B

NOVEMBER 29, 2016

Technology has significantly enhanced the way businesses operate nowadays, and marketing to a target audience is no exemption. Marketing automation systems have paved the way for us to improve lead generation efficiency while analyzing results in a predictable, measurable way. The Benefits of Utilizing Marketing Automation Tools.

Marketing Automation Services 62

Marketing Automation Services Resource Management Marketing Automation Digital Asset Management 62

Vidyard

DECEMBER 4, 2020

What is a Video Landing Page? Choose What Type of Video to Use 3.3 Choose What Type of Video to Use 3.3 What Are Some Video Landing Page Best Practices? What Are Some Video Landing Page Examples I Can Use as Inspiration? Adobe’s Lightbox Video Landing Page What is a Video Landing Page? Contents 1.

Landing Pages 65

Landing Pages Video Marketing Marketing Automation Services Work Management 65