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Best Practices for Digital Marketing for Technology Companies

KEO Marketing

Forrester projects that the global tech market will grow 5% this year alone. The United States has the largest tech market, and will also increase by 5% in 2017. Utilize LinkedIn , because it is one of the most prevalent sites for sharing business content, according to DemandGenReport. Focus on search engine marketing.

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Why Is Search…So…Darn…Hard!

Marketing Insider Group

Skip to content Home About Michael Brenner Appearances B2B Marketing Insider Michael Brenner's Blog on B2B Marketing Content Marketing Demand Generation Mobile Sales Alignment Search Marketing Social Media Strategy October 14, 2010 16 Subscribe Why Is Search…So…Darn…Hard?!

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The Top 3 Priorities for 2010 Marketing Budgets

Online Marketing Institute

unemployment rate still near 10%, and uncertain prospects for a quick recovery , marketers need to keep two things in mind. Social Media – according to a study early this year by Forrester Research, 91% of technology b2b decision makers use social media in some form (blogs, video, customer reviews, social networking sites, Twitter, etc.).

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Best of 2009: Social Media Marketing, Part 1

Webbiquity

With the rapidly increasing use of social media tools for marketing and PR comes growing pressure to demonstrate results. But what metrics are really most appropriate for social media measurement? Discover the answers to these questions and others here in more of the best posts on social media from this year.

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How to build a winning pharma marketing strategy using digital-first events

SpotMe Blog

Have you considered adding digital-first events to your pharmaceutical marketing strategy? As one of the few remaining sources of first-party data, it’s easy to gather real-time insights and create fully personalized experiences to engage HCPs on their own terms. Social media and advertising help reach patients.

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B2B Lead Generation Boosters: 25 Rocket-Fueled Strategies and Ideas to Propel Your Pipeline

NetLine

It plays a pivotal role in the sales process, connecting marketing efforts to revenue growth. Quality leads are essential for sales success, as they have a higher likelihood of becoming customers and generating long-term value for your organization. What Are the Different Types of Sales Leads in B2B?

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How Helping Others Helps You …Get More Links

KoMarketing Associates

While we’ve outlined tips and suggestions for successful link building outreach in the past, this type of communication arguably takes greater preparation based on it’s long term impact to client and brand. On-Page HTML Assistance: I’ve often sent HTML code to target audiences for help in creating more share-friendly social media assets.