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Open Research: A Framework for Social Analytics

Online Marketing Institute

Being a new tool set, there’s a lot of experimentation and it’s important to see what will actually make a change, It’s a very difficult medium to track, unlike transactional advertising, social engagement is hard to tie to point of sale or conversion. Revenue is the most needed one now, hence my addressing it here.

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Integrate Social Networks with your Corporate Website with ‘Social Sign On’

Online Marketing Institute

The Techcrunch acquisition dispels those myths 2 days ago « People on the Move in the Social Business Industry: Sept 21, 2010 Upcoming Research Teaser: What do Employers Want in a Corporate Social Media Strategist? Managing these multiple login systems from all these social networks is cumbersome due to changing APIs, protocols.

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Best Social Media and Digital Marketing Research and Statistics of 2011, Part 2

Webbiquity

Reports, surveys, studies and infographics are among the most popular content posted and shared across social networks. But which networks are most effective for spreading the content produced? How widespread, really, is the use of social media for marketing? Infographic: Social Media ROI Statistics by Digital Buzz.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

Flowtown allows you to take email addresses (like the people subscribed to my newsletter) and determine in which social networks they are active. Analytics For basic stats tracking, this app is better and faster than Google Analytics on the computer. Flowtown As mentioned in my post last week, this is my favorite new tool.

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Every LinkedIn Video Format and How to Use Them

Vidyard

LinkedIn Ads can be 227% more effective than other social networks ( SocialPilot ). Brands that post helpful or informative videos on LinkedIn train viewers to expect videos—and earn more presence in the LinkedIn feed. Jack Taubl, an account executive at Forrester, recorded a song about year-end sales woes.

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73 Experts Reveal B2B Marketing Trends to Leverage in 2017

SnapApp

Invest in REAL TIME marketing via live video, social media , and email - It’s a fact, that brands who personally connect with their audience on a real level experience grow on multiple levels. According to this marketing study , the highest performing teams are 2.3x Social Media is only getting bigger. Data Rich and Interactive.

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Every LinkedIn Video Format and How to Use Them

Vidyard

92% of B2B marketers use LinkedIn ( Omnicore ) 90 million LinkedIn users are senior-level influencers ( LinkedIn ) LinkedIn Ads can be 227% more effective than other social networks ( SocialPilot ) LinkedIn users log in for an average of 24 minutes per workday ( Statista ) These effects compound. The sound is always off by default.)