eDataSource

NOVEMBER 14, 2019

We laughed, we cried, we pinky swore to clean our lists. At the time the EU didn’t have the regulations it has today; things were a lot looser, and one thing that was particularly loose was mailing lists, buying them and renting them (both B2B and B2C). List brokers we’re doing really good business there.

Deliverability 44

Deliverability CAN-SPAM Ideal Customer Profiles List Brokers 44

DealSignal

APRIL 5, 2018

So in marketing we need to reach accounts, we need to reach people in marketing campaigns, so bad data is bad data about an account, bad domain for example, or the wrong company size information–we think we should be spending a lot of energy on a company that’s been acquired and they no longer make their own decisions.

Top of Funnel 45

Top of Funnel Work Management Marketing Automation Services Marketing Management 45

Unbounce

JUNE 29, 2021

They could be following you on social media, attending your events, or even be engaged members of your email list and never missing a message (thanks for the open rates, fam—we see you). An effective lead capture page requires a list of elements we refer to as “the six-point punch.”. The click-through page.

Landing Pages 143

Landing Pages Paid Content Top of Funnel Marketing & Strategy 143