Demographics Emarketing Internet Marketing Television marketing 
Choozle
MARCH 20, 2024
Video Streaming Market Just how big is the video streaming market? This growth is driven by factors such as increasing internet penetration, evolving consumer preferences, and the rise of 5G services, which offer faster downloads and smoother playback. trillion by 2030. Viewing behavior significantly influences this shift.
Digilant
MAY 21, 2024
Given the rapid evolution of technology, consumer behavior, and media consumption patterns, traditional marketing approaches no longer suffice when it comes to capturing and retaining audience attention. Marketing organizations looking to grow their brand’s market share must constantly be looking to innovate.
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Contently
APRIL 19, 2017
That said, there are still plenty of important assumptions surrounding social media that make the rounds in marketing circles. eMarketer’s latest report on social media, the US Social StatPack , brings some much needed clarity to the space. Here are six social media trends that marketers should know about.
Digilant
MAY 21, 2024
Given the rapid evolution of technology, consumer behavior, and media consumption patterns, traditional marketing approaches no longer suffice when it comes to capturing and retaining audience attention. Marketing organizations looking to grow their brand’s market share must constantly be looking to innovate.
Bannerflow
MAY 22, 2023
Connected TV or CTV as it is commonly referred to is the the integration of internet-connected features into traditional television sets which give users access to a variety of online content and services without having to leave their own homes.
Porch Group Media
NOVEMBER 4, 2022
In simple words, Connected TV is any TV that can be connected to the internet. CTV is any television set used to stream video over the internet. Another study by eMarketer shows cord-cutters are all set to reach 55.1 An estimate by eMarketer shows that U.S 3 Key Benefits of CTV Marketing and Advertising.
Digilant
MAY 13, 2021
These numbers indicate that we’ve finally reached the tipping point where more consumers are choosing streaming services than traditional television formats like cable and satellite. . Earlier this week, eMarketer released CTV ad spending projections across the next three years: expecting it to hit $13.4 And many already are.
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