custom-implementation Demo Facebook Forrester Media 
Zoominfo
JANUARY 4, 2022
Here are four B2B marketing trends to implement (or at the very least, be on the lookout for) in 2022. Forrester predicts that “marketing leaders will turn to smarter (more autonomous and automated) solutions with complex tech stacks” — and we couldn’t agree more. Time-to-value with ABM has been a big challenge,” Pillai says.
Martech Advisor
DECEMBER 16, 2019
The customer journey is no longer confined to the process of completing a transaction. It spans the journey from the moment when a prospect hears about your brand until they become your customer and it goes well beyond that. Customer experience (CX) is an intangible that sets your brand apart from the competition.
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Marketing Insider Group
JANUARY 6, 2020
Topics covered include content strategy, usability and design, customer engagement, social media, targeting and optimization, marketing automation, and more. Sessions focus on building traffic, increasing brand awareness, improving customer service, and gaining insight into the latest tools and techniques. SMX West & East.
The ROI Guy
NOVEMBER 29, 2010
Content and tools that help buyers assess the economic impact of implementing the proposed solutions, or the cost of “doing nothing”, are essential. The consumer is now in charge: researching specifications, configuring and customizing solutions, getting peer reviews and advice, comparing prices, and “buying now”. Death of a Salesman?
Golden Spiral
MARCH 7, 2019
In fact, Forrester reports that 68% prefer to research without working with sales staff contact, and 62% make selection and short-list decisions without vendor input. Following up with your most loyal customers and ask for recommendations, because 90% of consumers read an online review before visiting a business (or their website).
Vidyard
FEBRUARY 18, 2021
Give Social Media Audiences What They Want—More Video 4.1.3 Use Social Media to Live Stream Events 5.1.3 Not because social media is being dominated by video content (it is!). But because the expectations and preferences of our customers and employees have changed forever. How to Take Advantage of Video Trend #3 4.1.1
Moz
DECEMBER 16, 2019
Your market is made up of all of your customers’ locations. Local search marketing can include both offline efforts, like hanging eye-catching signage or getting mentioned in local print news, and online efforts, like having a website, building listings on local business listing platforms, and managing customer reviews.
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