Customer Experience Matrix

MAY 19, 2010

Summary: DemandBase has added real-time access to its data identifying Web site visitors, enabling Web sites to deliver customized pages. It’s more than a year since my original post about DemandBase. According to DemandBase, this compares with one to two seconds for conventional IP address look-ups. Clever folks.

DemandBase 120

DemandBase Leadlander Jigsaw Marketing Automation Services 120

Customer Experience Matrix

APRIL 1, 2009

I had a nice little chat with DemandBase two weeks ago. But it turns out that DemandBase has been inching its way up the value chain. Some time ago they released a free widget, DemandBase Stream, that shows the companies visiting your Web site in a news ticker on your computer desktop.

DemandBase 120

DemandBase Lead Scoring Lead Ranking Jigsaw 120

DemandBase

APRIL 27, 2020

Their pants, shirts, sweatshirts, and socks: all with tags stitched in the seams that said One Size Fits All. Director, Channel and Partner Marketing, Demandbase. At Demandbase, Partner Marketing carries a number for partner-influenced and partner-sourced opportunities. Once-Size-Fits-All Just Isn’t Right. Partner Marketing.

Account Based Marketing 59

Account Based Marketing ABM Top of Funnel Peer-to-peer 59

Unbound B2B

FEBRUARY 6, 2023

As a business owner, you are always looking for ways to generate demand for your products and services, drive qualified leads , and boost sales. You will be selecting accounts based on their likelihood to buy your product or services, which will make sales easier. The result?

Account Based Marketing 52

Account Based Marketing Work Management Marketing Management ABM 52

NuSpark Consulting

OCTOBER 21, 2012

You have a product/service that specific firms may need to complement their own solutions. Online display can now be a demand generation tactic, along with content syndication and paid search in its ability to drive low-cost qualified leads that meet B2B advertisers’ target demographics. . As always, must test. . .

Paid Content 100

Paid Content Paid Search Agency Display Social Media 100

Engagio

SEPTEMBER 9, 2020

Marketing competency in relation to demand generation, Sales enablement, revenue generation. While the makeup of the core ABM team varies by organization, it often includes people from Sales, Marketing, Professional Services/Support, and Solutions/Service Consulting. Demand Generation.

Account Based Marketing 125

Account Based Marketing ABM Ideal Customer Profiles De-duping 125

LeadSloth

MARCH 22, 2009

My first reaction was: no way, you should not want to do without any type of marketing automation system (for simplicity sake, I use this term as synonymous to demand generation and lead management ). Notifications of companies visiting your website are available from Leadlander , Netfactor , LEADSExplorer and DemandBase.

Marketing Automation Services 100

Marketing Automation Services LEADSExplorer netFactor Leadlander 100