Martech

JUNE 15, 2023

.” So far, so familiar; similar announcements have been made at numerous marketing technology conferences this season. In other words, the enterprise as a self-driving car. Originally, Pega used AI to power case management in the BPM space. “Most marketing is remarkably unevolved,” he continued.

Enterprise Management 96

Enterprise Management Marketing AI Work Management Marketing Management 96

Martech

JUNE 14, 2024

Everybody’s doing it This week at PegaWorld I heard a lot about Pega’s Knowledge Buddy, an assistant trained on an organization’s own data and also plugged into an LLM, in this case OpenAI on Azure. We have MarTechBot , trained on our own archive, answering questions about marketing technology.

Marketing AI 97

Marketing AI Enterprise Management Digital Asset Management Generation 97

Martech

APRIL 11, 2023

As part of the MarTech Salary and Career Survey , we interviewed people about their experiences in marketing. Today we’re talking to Greg Morales director of marketing technology solutions for Allant Group, a journey orchestration solution provider. And then we just became kind of martech solution architects.

Enterprise Management 82

Enterprise Management Work Management Marketing Management Database Marketing 82

SmartBug Media

JANUARY 20, 2021

For all growing companies and those who want to expand their reach, there will be a time they outgrow their existing software and systems. In this article, we’ll dive into some of the elements to ensure you have a successful transition from an alternative solution to HubSpot with a HubSpot migration checklist. Phase One: Pilot Sample.

Hubspot 101

Hubspot Enterprise Management Work Management Marketing Management 101

SmartBug Media

JANUARY 20, 2021

For all growing companies and those who want to expand their reach, there will be a time they outgrow their existing software and systems. In this article, we’ll dive into some of the elements to ensure you have a successful transition from an alternative solution to HubSpot with a HubSpot migration checklist. Phase One: Pilot Sample.

Hubspot 59

Hubspot Enterprise Management Work Management Marketing Management 59

Online Marketing Institute

JULY 31, 2012

Sales & Marketing. --> Bloggers. --> Resources. Here, digital audience marketers chime in on the ones they’re using now, and why. We have integrated some of our other social vendors like Gigya into Sitecatalyst so that we can look at our shares, likes, tweets, pins, social logins, comments, etc., Senior Management.

Social Media 40

Social Media Enterprise Management Marketing Management CMS Development 40

Leadspace

OCTOBER 6, 2019

Mike Moran is the co-author of the book on Content Marketing and Big Data, Outside-In Marketing. One of the initial reasons you started Bizology is that, traditionally, B2B companies tend to have little marketing experience of any kind. These are great days to be a B2B marketer. Mike Moran of Biznology.

B2B Marketing 48

B2B Marketing Top of Funnel Enterprise Management Paid Search Agency 48