Varicent

SEPTEMBER 14, 2020

What is Account-Based Selling? Account-based selling is a coordinated strategy taken on mainly by Marketing, Sales, and Customer Success to target a number of high-value accounts by using a multi-touch, multi-channel strategy approach. Where do they sit in our lead funnel? Are they engaging with your Marketing or Sales programs?

Top of Funnel 52

Top of Funnel Sales Qualified Leads Lead Ranking Ad Frequency 52

Adobe Experience Cloud Blog

NOVEMBER 19, 2018

Let us start by simplifying a more detailed audience journey into five main stages: identification, engagement, conversion, cross-sell, and advocate. For larger, more complex relationship development or selling cycles, it may be important to create additional stages that indicate relationship health.

Top of Funnel 134

Top of Funnel Lead Ranking Ad Frequency Marketing Proposals 134

Martech Advisor

MARCH 26, 2020

Similarly, recommendation engines help marketers automate customer retention by identifying upselling and cross-selling opportunities. While multi and cross-channel marketing were effective a few years ago, consumers now expect the brand to deliver personalized CX. Learn More: How Will AI Shape Personalization in 2020?

Marketing AI 60

Marketing AI Top of Funnel Marketing Automation Services Co-Registration 60

Choozle

NOVEMBER 12, 2019

Enable cross-device targeting. Take advantage of rising conversion rates during the holiday peak season by enabling cross-device targeting across all your campaigns (especially on your retargeting or lower-funnel strategies). increase in purchase frequency to drive significant ROI.

Advertising Agencies 40

Advertising Agencies Advertisements Advertising Campaigns 40

NetLine

JANUARY 23, 2020

It used to be solely focused on bringing new companies into the top of the funnel. They are used within Customer Acquisition campaigns, Upsell-Cross Sell Campaigns, and Pipeline Acceleration Campaigns. Closing the Experience Gap: How Succession Management and Employee Development Can Prepare Your Workforce for the Future.

Enterprise Management 10

Enterprise Management Top of Funnel Lead Ranking Work Management 10

Terminus

JUNE 11, 2021

Terminus allows you to focus on revenue growth for every stage if the funnel by: Creating precise target account segments Running coordinated, multi-channel campaigns with ease Helping your sales team understand the work you’re doing Measuring every, single, detail of your GTM team. Outbound Team.

Marketing Analytics Tools 57

Marketing Analytics Tools Top of Funnel Generation Bombora 57

Hubspot

NOVEMBER 7, 2023

A CRM system generates an accurate sales funnel for you, which makes it easier to forecast future sales and effectively manage your team’s pipeline. You can also identify specific regions or industries to sell into and benchmark your average sales cycle. Customer segmentation. An ideal sales tactic. Data enrichment and collection.

CRM 70

CRM Sales Management Work Management Marketing Management 70