DealSignal

MARCH 11, 2019

A few years back, I attended a three-hour “vendor shoot out” between two CRM vendors hosted by an IT services firm. The consultants ran through a series of standard CRM processes including lead management, dashboards, record customization by the site admin, and Outlook integration. The math behind data decay.

Enterprise Management 78

Enterprise Management Marketing Automation Services Data Hygiene De-duplication 78

Hubspot

JULY 27, 2023

Among others, solutions like ChatSpot allow sales reps to automatically set up new CRM profiles, create new lead segments, generate data from reports, and even send follow-up messages on their behalf. Prospect and Lead Management A steady stream of leads keeps businesses afloat. Use AI for data enrichment.

Marketing AI 47

Marketing AI Lead Ranking Budget Programs Work Management 47

Adobe Experience Cloud Blog

DECEMBER 10, 2013

Author: Frank Passantino Bad data infiltrates every database, in the form of duplicate contacts, irregularly formatted leads, and junk records. 1) Identify Duplicates. Once you start to get some traction in building out your database, duplicates are inevitable. Lead Management' 2) Set Up Alerts.

De-duplication 48

De-duplication Thought Leadership Marketing Automation Services Contact Marketing 48

ANNUITAS

SEPTEMBER 7, 2010

Several years ago I was on-site with a client discussing their desire to develop and implement a lead management process.    These technologies included a marketing automation platform and a CRM system.    With marketing automation and CRM, it’s not any different.  Markets by the Numbers.

Work Management 100

Work Management Marketing Automation Services Marketing Management De-duplication 100

Hubspot

DECEMBER 21, 2011

Marketing wants sales to call all of the leads they're delivering. How do you improve lead management so leads aren't wasted or contacted before they're ready, and both sales and marketing can live together in harmony? With or without a lead management system, you likely still face these types of problems.

Lead Management 28

Lead Management Lead Scoring Lead Ranking Sales Qualified Leads 28

LeanData

MARCH 25, 2014

a startup focused on lead management software announced today that it has secured $5.1 Before I started LeanData, I was building a sales and marketing team and was appalled by the poor quality of the data in our CRM and marketing automation system. His former management positions include TIBCO, Lithium Technologies, and Kyocera.

Enterprise Management 40

Enterprise Management De-duplication Work Management Marketing Management 40

LeanData

MARCH 25, 2014

a startup focused on lead management software announced today that it has secured $5.1 Before I started LeanData, I was building a sales and marketing team and was appalled by the poor quality of the data in our CRM and marketing automation system. His former management positions include TIBCO, Lithium Technologies, and Kyocera.

Enterprise Management 40

Enterprise Management De-duplication Work Management Marketing Management 40

ANNUITAS

OCTOBER 6, 2010

Lead nurturing is a hot topic right now. It seems that most of my recent conversations with prospects, customers and others in the B2B marketing industry are centered on lead nurturing. My personal experience is that marketers definitely want to (and in some cases, are planning to) deploy lead nurturing of some kind.

Lead Ranking 100

Lead Ranking De-duping Work Management Lead Qualification 100

TrustRadius Marketing

SEPTEMBER 8, 2022

Customer relationship management ( CRM ) may be the most common business software on the market. They can help you with brand awareness, boost sales, and keep customers happy. We go into the pros and cons of this powerful business software and offer up good CRM options for beginners. . What are the Pros of CRM?

Enterprise Management 52

Enterprise Management Work Management Marketing Management Marketing Automation Services 52

Zoominfo

APRIL 27, 2022

Data impacts critical go-to-market functions such as developing your ideal customer profile (ICP ), territory planning , segmentation , lead routing, and sales prospecting. How do duplicates happen? Duplicates have no place in the system of any data-driven organization.

Ideal Customer Profiles 100

Ideal Customer Profiles De-duplication Data Hygiene Zoominfo 100

LeanData

MAY 15, 2014

Account Based Marketing – Account based marketing (ABM) is a strategic approach to business marketing in which an organization communicates with individual prospects or customer accounts as markets of one. De-Duplication – The process of identifying, verifying, and merging duplicate records from a database or list.

Lead Ranking 40

Lead Ranking Marketing Qualified Leads Sales Qualified Leads Lead Management 40

LeanData

MAY 15, 2014

Account Based Marketing – Account based marketing (ABM) is a strategic approach to business marketing in which an organization communicates with individual prospects or customer accounts as markets of one. De-Duplication – The process of identifying, verifying, and merging duplicate records from a database or list.

Lead Ranking 40

Lead Ranking Marketing Qualified Leads Sales Qualified Leads Lead Management 40

markempa

JULY 22, 2012

What does it mean to “enrich data” and “merge/de-dupe”? A customer relationship management system (CRM), or simply an Excel spreadsheet if you can’t afford a CRM, provides a single, central location to store customer information so you can update it easily and ensure accuracy. Do you see any patterns?

Lead Scoring 120

Lead Scoring Lead Ranking De-duping Optimization 120