SMX East 2017 Day 1 – Online-to-Offline, Shopping, Display
QuanticMind
OCTOBER 24, 2017
Using cross-channel metrics to measure store visits and sales. These extensions give more cross-channel reach to your ad listings. A recent case study showed one merchant recorded +71% clickthrough rate (CTR), +76% conversion rate (CVR) and +22% return on ad spend (ROAS). They are also available for display.
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