Sprout Social

AUGUST 21, 2023

Although it has sparked excitement and enthusiasm, there are concerns surrounding the ethics of AI. And with works like Parable of the Sower, the Machine and I, Robot within the cultural zeitgeist, it’s understandable why sci-fi fans, researchers and technologists alike warn of the dangers of ignoring AI ethics. What are AI ethics?

Marketing AI 87

Marketing AI Ethics Work Management Marketing Management 87

Salesforce Marketing Cloud

DECEMBER 20, 2023

If you measured it today, how would your business score on AI transparency? Develop ethical generative AI from the get-go Building trustworthy generative AI requires a firm foundation at the inception of AI development. This opacity prevents independent auditing of the systems for biases, flaws, or ethical issues.”

Marketing AI 111

Marketing AI Transparency Lead Ranking Ethics 111

Content Marketing Institute

AUGUST 31, 2023

The value of AI tools depends on the effort you put into them. ” It’s in these moments that AI has incredible value. – Marcus Sheridan, vice president, Marcus Sheridan Use AI as a way to check that all long-format copy is consistently on brand voice and tone. It’s also a free and easy way to proofread.

Marketing AI 113

Marketing AI Content Marketing Planning Ethics 113

Sprout Social

SEPTEMBER 26, 2023

As technology advances at breakneck speed and leaders recognize AI’s value for business innovation and competitiveness, crafting an organization-wide AI use policy has become very important. Neglecting to detect plagiarism poses a huge risk to a brand’s reputation, also leading to legal consequences, if an employee uses that data.

Marketing AI 103

Marketing AI Enterprise Management Work Management Marketing Management 103

Litmus

MAY 16, 2023

But as exciting as this new frontier is, it’s brought to surface a multitude of legal, ethical, and social concerns that have yet to be addressed with AI as it stands today. AI systems can generate unfair outcomes , leading to the perpetuation of bias and discrimination. So, what’s the “right” way to use AI in email marketing ?

Marketing AI 78

Marketing AI Email Marketing Practices Paid Search Agency 78

Sprout Social

MAY 9, 2023

This leads to stronger connections and loyalty that stimulate your sales. They measure sentiment in every aspect that is extracted from the data and assign polarity scores in the range of -1 to +1. The scores are aggregated to provide an overall sentiment of the brand in terms of customer experience.

Marketing AI 128

Marketing AI Lead Ranking Paid Search Agency Marketing Management 128

Buzz Marketing for Technology

JULY 24, 2008

Ranked among Technorati’s Top 10 blogs in the world, ReadWriteWeb is the lead blog in a growing network of blogs devoted to Web technology, and is an ideal partner to link the community of the Web to Rensselaer. Copyright © 2008 Rensselaer Polytechnic Institute. Tetherless World Constellation Web Site.

Webcast 100

Webcast Lead Ranking Privacy Policies Lead Scoring 100