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Human-Centered Marketing Meets AI Efficiency: Yes, We CAN Have It All

Marketri

There’s No Time to Waste Generative AI is set to transform many industries, including marketing. And while we’re still in the Wild West days—as evidenced by the New York Times’ lawsuit alleging copyright violations by OpenAI —the transformation is happening at warp speed. And marketing automation was still just the germ of an idea.

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How Will AI Marketing and ChatGPT Technology Impact Digital Marketers?

Brandpoint

Technology, even something as cool as ChatGPT, is not a magical marketing panacea. I’m reminded of the story of a friend who was leading a marketing automation installation for a large company. Once we revise, fact-check and edit to be compelling to a human, we’re not seeing significant efficiency gains.

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How To Focus On Your Marketing Plan

Marketing Insider Group

Then take all the inputs you’ve received, analyze those against historical performance and model towards the most efficient way to achieve that end goal: higher return on marketing spend. An effective marketing strategy focused on one goal will have a halo effect on other marketing metrics. All rights reserved.

Planning 100
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Why Is Search…So…Darn…Hard!

Marketing Insider Group

Hello, I am truly glad you are interested in our marketing activities. I can assure you we are doing our best to make the most efficient use of the dollars we spend. This would not be effective or cost efficient. BUT, everyone needs proper training and prioritization – and that comes from above.

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Nine Valuable Varieties of Online Business Tools

Webbiquity

Fortunately, as with marketing and analytics and other sales & marketing tools, there are a wide variety of platforms, apps, and extensions to help business professionals in almost any role do their jobs more effectively and efficiently. Gumming up inboxes with huge file attachments is not an efficient way to work.

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What to think about before you invest in CRM

GreenRope

You are making the decision to evaluate a CRM and marketing automation platform. This is a smart decision and one that can greatly redefine your processes and business to make it more efficient and results-driven. However, CRM and marketing automation is not a one-trick pony. It is not magic.

CRM 40
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What to think about before you invest in CRM

GreenRope

You are making the decision to evaluate a CRM and marketing automation platform. This is a smart decision and one that can greatly redefine your processes and business to make it more efficient and results-driven. However, CRM and marketing automation is not a one-trick pony. It is not magic.

CRM 40