Marketing Insider Group

SEPTEMBER 14, 2020

Hopefully most of these marketing stats will help you to prove that your content marketing strategy , digital and advertising campaigns are on-trend, relevant, and effective. A few things to note: We’ve broken the stats into some of the relevant categories within digital marketing and consumer trends related to marketing.

Stats 263

Stats Webinar Metrics Marketing Strategy Marketing & Strategy 263

SnapApp

JULY 11, 2017

Before we can serve our audiences well with outstanding marketing content, though, we have to understand their mindsets and behaviors. . Buyers are posting pictures of their purchases, YouTube videos of themselves opening products, Jing tutorials of themselves using software. . Modern B2B Buyers and the Big Shift in Behavior.

Buy 70

Buy Process B2B Peer-to-peer 70

Vidyard

MARCH 16, 2017

Video may be all the rage, but for data-driven businesses, it’s hard to justify spending resources on a new content type without… well… data, right? 59% of consumers say that customer testimonial videos are helpful – Animoto ( Tweet This ). Optimizing Video Content. But it’s 2017, and the times, they are a’ changing!

Stats 113

Stats Video Marketing Paid Search Agency Click Rate 113

Online Marketing Institute

JUNE 22, 2009

I presented a webinar the other day where I stated that while white papers are still the staple of content marketing, they’re getting really stale as a communications vehicle for B2B. The book of the webinar of the movie: The Velocity B2B Content Marketing Workbook. The new B2B marketing is Content Marketing.

Paid Search Agency 40

Paid Search Agency Demand Generation Agencies Advertising Agencies B2B Marketing 40